Research And Application Of Persuasive Games In Children’s Intangible Cultural Heritage Educational Product Design

Children’s education and intangible cultural heritage（ICH）inheritance are complementary.First,education,like ICH,is a kind of "living inheritance",and children will provide a huge and emerging inheritance force,giving ICH new vitality.In addition,it is of great significance for children’s growth and development to learn a lot of excellent culture and spirit contained in ICH.Children’s education is a more powerful and feasible new way to inherit the ICH,which also provides children with better educational content.In this way,educational products,as the main carrier and effective way to realize children’s ICH education,have great development prospects,but there are many problems in product design at the present stage.How to better integrate children’s educational products with ICH through reasonable design to suit children’s ability,motivation and experience,so as to achieve the educational effect of products,has become a question that needs to be explored.Based on the theory and practice,this paper tries to build a comprehensive and integrated design system of children’s ICH education products based on persuasive games.Firstly,taking primary school children and their ICH educational products as the research object,through literature analysis,practical research and so on,to collect the information of children’s growth and development characteristics,the market status of the products and family attitudes,and analyzed the design needs and principles.Secondly,by taking persuasive games as the main guiding theory and method,and combining with profound experience,this paper explores the connection between persuasive games and ICH educational products for primary school children,and finds that persuasive games can effectively improve the age suitability,design quality,interaction and experience of products.Then,starting from the needs of primary school children,starting from behavior change and profound experience,the conceptual model of experience and specific design process of primary school children’s ICH educational products based on persuasive games are constructed,providing reference and new ideas for the development and design of such products in the future.Finally,taking the practice of optimal design of Hunan Embroidery Learning Project as a case,the usability and practicability of persuasive game and its design system are further verified and evaluated.Based on the persuasive game,and with behavior change and profound experience as a starting point,constructed a complete set of children’s intangible product design education system,hope that through reasonable specification designed to help children to learn the will of the intangible,skills and experience,feeling deeper spiritual connotation,enhance the national cultural identity and sense of mission,not for children education to find a new way.