Research On Supply And Demand Matching Of High-speed Railway Passenger Transport In Guangzhou Railway Group Corporation

The development of high-speed railway has brought great convenience to national travel,and it has put forward higher requirements for the development of efficient railway transportation.The in-depth development of market-oriented economy requires railway transportation enterprises not only to meet the travel needs of the people as their own responsibility,but also to continuously improve their own operating efficiency and achieve sustainable development.In recent years,with the gradual diversification of passenger travel needs and the situation that the COVID-19 has profoundly affected the organization of passenger transport,the business philosophy of railway transport must transformed to refinement,precision and efficiency,and the business objectives should be matched and adapted to the supply of transportation capacity and the demand for travel.Firstly,the article introduces revenue management theory and game theory to carry out a theoretical review of supply and demand matching.And then based on the analysis of the current situation of Guangzhou Railway Group’s high-speed rail passenger supply and demand,the effective measures and constraints of the current supply and demand matching work are analyzed.On this basis,the connotation and characteristics of the matching relationship between supply and demand are expounded respectively,and the influencing factors of supply and demand matching are analyzed from the two levels of supply and demand.The passenger volume,ticket sales rate,passenger load factor,and standby redemption rate are used to quantify the matching of passenger demand.Secondly,based on the matching relationship between transportation capacity supply and travel demand,the article conducts a quantitative study on the matching evaluation method.A fluctuation coefficient is introduced to represent the deviation between the existing supply capacity and the actual travel demand,whether the deviation value is within a limited range is regarded as a quantitative standard for evaluating whether the supply and demand match or not.On this basis,a capacity supply adjustment mode based on the evaluation results is formed.Finally,aiming at the shortest travel time and the maximization of operating benefits of rail enterprises,the article establishes a nonlinear multi-objective optimization model,according to the number of running logarithms,train types,passing capacity and stop plan.Based on the model optimization results,the process of implementing capacity adjustment and improving the matching degree of supply and demand is presented.The Shenzhen-Zhanjiang railway is selected to conduct an example analysis of the supplydemand matching optimization model,which verifies the effectiveness of the model algorithm.