| Agricultural economy is an important part of China’s social economy.At the same time,the development of agriculture is related to the process of China’s rural revitalization strategy.Therefore,only when agriculture develops healthily can China’s overall level be improved.The pig breeding industry is an important part of China’s agriculture.It is in the stage of industrialization,scale and modernization development,and the breeding pattern is also changing.A number of new large-scale and standardized farms have emerged,which makes the financing of the pig breeding industry Demand is more diverse."Pig cycle",frequent swine fever and other factors have brought more uncertainties and greater risks to the hog breeding industry,exacerbated the difficulty of obtaining financing services for the hog breeding industry,and the financing needs of the industry have not been able to It is fully satisfied,facing the problems of "difficult financing","expensive financing",and the risk cannot be dispersed.Although under the background of continuous advancement of financial support,inclusive agriculture,and inclusive finance,various ministries and commissions have issued many credit and insurance policies to support the healthy and stable development of the hog breeding industry,and have achieved relatively obvious results.To a limited extent,the financing services of China’s hog breeding industry are still in the weak link of financial services.The R2 O financing model is proposed for the pig breeding industry.If it can be effectively used,it can better alleviate the financing problems faced by the pig breeding industry.This article takes the R2 O financing model of the pig breeding industry as the analysis object.First,it summarizes the financing methods that can be used by the pig breeding industry,and analyzes the financing characteristics,dilemmas and causes of the industry.Afterwards,I introduced the operation mode of the R2 O financing model,summarized the characteristics of the R2 O financing model,and took the first R2 O trading platform,the hog investment trading network as an example,to conduct a detailed analysis of the operation of the R2 O model in practice,by collecting website data Study the financing effect of this model and analyze the risks faced by the platform.Then through the SWOT-CLPV analysis of the hog investment trading network,find out its internal advantages and disadvantages and external opportunities and threats,and use CLPV analysis to find out the key factors affecting the development of the platform,and finally based on the risk and CLPV analysis of the key The problem factors put forward countermeasures and suggestions for the future development of the Pig Investment and Trading Network.This paper aims to study the R2 O financing model by analyzing the pig investment trading network,explore the advantages and significance of the model,find out the existing problems and risks,and make suggestions for the healthy development of the pig investment trading network from the perspective of risk management.It is hoped that the improved model will provide financing facilities for more farms and promote the process of financial support for farmers,benefits for farmers and inclusiveness. |