Economic Utilization Of Purple Pottery Culture Industry In Jianshui,Yunnan Province

Jianshui purple pottery culture industry,as a basic form of local culture,is not only one of the "soft power" to enhance purple pottery’s participation in industry competition,but also an increasingly powerful industrial entity.This kind of entity is derived from culture.It not only helps regional economic development,but also actively feeds back culture,which can make the two-way interaction between industrial culture and cultural industrialization.As we all know,the economic foundation of the western region is relatively underdeveloped,which is accompanied by the imperfect infrastructure and the need to improve the level of science and technology,which makes it difficult for this region to organize advanced cultural industry activities efficiently.On the contrary,the cultural resources here are rich,colorful and characteristic.Jianshui purple pottery culture industry is living in such a "contradictory" economic and cultural environment,and gradually finds its own comparative advantage,and explores the economic development path from family production to factory production,and then to family production.Under the background of the current epidemic prevention and control,the development of Jianshui purple pottery culture industry urgently needs the ability to adjust in the face of the changeable external environment,and the specific solutions to deal with the complex internal environment,including the analysis of the economic situation,the economic layout of the industrial cluster,the adjustment of the price mechanism and so on.Through the macro influence and micro operation of the economy,the development of its internal and external operation of the double cycle mode,the rational use of economic means is the link to maintain its steady development.In addition,in the process of constantly trying to develop the economic model of purple pottery culture industry,there are also rare special circumstances,which deviate from the general law of market economy and have advantages and disadvantages.When the market can not effectively allocate resources,the government needs to take strong measures to maintain the stable development of the market economy,and ultimately achieve the balanced development of culture,industry and economy.