Research On The Content Innovation Of The New School Documentaries Of The B Station

Documentary film is a kind of film or TV art form that records real people and causes people to think.In the era when documentaries were attached to feature films,the content shooting of documentaries followed a set of conventional methods for a long time.Sohu opened the first high-definition documentary channel in 2009,which caused hot discussion and high traffic click-through rate.In 2010,the network video began to be paid attention to by major video websites,and self-made videos became hot,and documentaries became one of the plates cultivated by major video websites.At the Guangzhou International Documentary Film Festival at the end of 2017,the Bili Bili video barrage website(hereinafter referred to as "bilibili")officially released the "Documentary Search Plan",and the next year,bilibili began to produce documentaries by himself."A String of Life" and "Those Things in History" came out one after another.These two works were greatly welcomed by users in bilibili,and quickly became explosive.In 2019,"Protecting the Liberation of the West" went online and was directly pushed to the hot search in Weibo,which made more people pay attention to the new documentary of bilibili Online Students.Therefore,bilibili successfully went out of the circle,giving innovative vitality to the documentary content,and turning the once niche documentary into an explosive film in online celebrity.The concept of "New School Documentary",put forward by bilibili,reflects bilibili's innovative ideas on documentary content creation.Under the new media environment,the change of audience's media consumption habits,overloaded fragmented video information,media literacy lagging behind the development of media technology and other signs all require video creators to change to the production direction of refined,specialized and customized content.However,the new documentary film of online students conforms to this change and begins to innovate and explore the content compared with the traditional documentary film.This paper focuses on the content innovation of bilibili Webmaster New School Documentary.Firstly,it combs the development of bilibili Webmaster New School Documentary from a macro perspective,defines the concept,and then analyzes the characteristics of platform content innovation.Then,from a micro perspective,it comes to Guarding and Emancipating the West,and analyzes how its content innovation is reflected in four aspects: theme selection,narrative style,audio-visual language and characterization.Then,it returns to a macro perspective to think about bilibili Webmaster New from the content innovation of Guarding and Emancipating the West.