| With the advent of the information age,Internet technology is booming,and the low threshold of network video platform makes more and more audiences participate in it.The depth and breadth of audience experience have been greatly improved,and the interactive participation and feelings of the audience have been paid more and more attention.In recent years,slow variety show,as a new mode of reality show,is generally loved by the audience.As a result,slow variety friends listen has attracted the attention of domestic media and producers,and has been praised in reports of people’s daily,Guangming Daily."Friends listen" has become the direction of China’s variety show,and its program expression form has a certain reflection and reference for the innovation and development of slow variety show.From the perspective of interactive ritual chain,this paper studies the slow variety friends listen from the construction,form,stratification and effect of interactive ritual.First of all,in the construction of interactive rituals,small-scale face-to-face interaction is no longer a necessary prerequisite for interactive rituals under the impact of the power of the network.Network discussion will transfer emotion to a broader virtual space,but the core function of interactive rituals has not changed,that is,emotional energy.Secondly,through the multi platform publicity in the early stage and the broadcasting process,the interactive situation is created,and the communication between the audience and the audience,the audience and the anchor makes the audience’s emotion involved and spread in the interaction,which provides a strong impetus for the accumulation of the audience’s emotional energy.The audience’s thinking about family and life caused by the program has become a kind of public emotion and a topic of continuous discussion among fans.Finally,the innovation and focus of friends listen,which revived the radio,are all focused on how the anchors set up small stations,while the audience who grew up with small stations internalized into stations with membership.A series of emotional expressions such as communication,laughter and crying among members formed a long-term emotional experience,and the members’ respect and maintenance for the radio and the anchor is vital It became a high degree of unity.Under the double escort of traffic and heat,slow variety friends listen inevitably becomes a mere formality and lacks connotation.The simplification of guests in the whole season makes the program excessively dependent on the star effect,which makes the entertainment popular and the professionalism weak.At the same time,the audience is limited to star guests and fans,which makes the program lack of continuous communication.Therefore,the development of slow variety show should be optimized and improved from the following aspects: first,controlling the narrative theme and enriching the expression techniques,so that slow variety show can take care of social topics and dig out the contradictions and conflicts in real social life;second,digging deep into the program’s conception and fit Social resonance,let slow variety show service to social reality;third,expand audience discourse,show the real situation,make slow variety show attention to the life status of different age groups,trigger audience thinking,convey the humanistic care of the program.Generally speaking,slow variety friends listen is not perfect in the expression of program production,but the colorful life story conveys the emotional consensus and the concept of life in line with the social reality,and completes the transmission of the emotional core,which is the guarantee of the long-term vitality of slow variety. |
