| With the rapid rise of short video platforms and under the supervision of the "strictest" radio and television policy,content production of Chinese variety shows has gradually begun to seek a breakthrough from the vertical subdivision field,which has become the leading trend of future domestic program innovation.Including 2018 "Signal Of Heart","My Little Boy" and “My wife’s romantic travel” records and observation elements such as variety show,before breaking the purely for the fast pace of life to find a place to flee "slow variety" fixed mode,with strong market feedback,quickly occupied half of China’s homemade variety become a hotspot of current,arouse the audience’s emotional resonance.At the same time,there are some problems to be solved in the development of this kind of programs.At this juncture,it is the right time to summarize and study them.This paper observe such variety show broadcast nearly three years as the research object,using literature research,content,method and case study method,etc.,the first comb to observe class development reasons of variety show,describe the development process,clear its foray into the market environment of the industry,and then through the observation class variety show on comprehensive arrangement,analysis of its basic properties and characteristics,finally on the basis of the first two chapters,starting from the problems of solution,interpretation to observe the cause of the variety show’s popularity,facing the predicament and explore a beckoning strategy,in order to help the industry,. |