A Study On The Influence Of Entrepreneurship Education On College Students' Willingness To Return Home To Start A Business

With the development of urbanization,the transformation and upgrading of industry has entered a critical period since China entered the new century.Under the background of the Rural Revitalization Strategy,the state also issued various policies to optimize innovation and entrepreneurship to encourage college students to actively return to their hometown and start businesses.With the impact of COVID-19 in recent two years,the severe employment situation faced by college graduates has also become an urgent problem.So taking employment with entrepreneurship has become one of the strategies to ease the difficulty of employment for college students.Encouraging college students to start their own businesses in their hometown can not only solve the employment problem of the students,but also promote the breakthrough of their self-ability,and at the same time,it can also inject a new force into the Rural Revitalization and development,and solve the bottleneck problem of rural talents.This paper takes the college students of five different types of universities as the research object,and discusses the mechanism of the influence of entrepreneurship education on the willingness of college students to return to their hometown.The paper chooses entrepreneurship education as independent variable,college students' willingness to return home as dependent variable,and introduces entrepreneurial self-efficacy as the adjusting variable,and constructs a conceptual model of entrepreneurship willingness of entrepreneurship education,which is mediated by the sense of self-efficacy of returning home entrepreneurship.This paper designs a questionnaire through literature,theoretical analysis and analysis of the status quo of College Students' homecoming and entrepreneurship,and interviews some college students to obtain the research data.Through the selection and sorting of samples,the concept model is constructed and the research hypothesis is put forward.By using spss25.0software,the reliability and validity analysis,correlation analysis,multiple linear regression analysis and intermediary utility test were conducted.The individual background and other related factors were analyzed by independent sample t test and single factor variance analysis.The results show that entrepreneurship education has a significant positive effect on the students' homecoming entrepreneurship;the sense of opportunity recognition,management,opportunity recognition and risk bearing have significant positive effects on the willingness of college students to return to their hometown;the four dimensions of entrepreneurship self-efficacy are also significantly positive The self-efficacy of entrepreneurship has intermediary effect between entrepreneurship education and college students' willingness to return to home.