Research On Gree Electric Appliances' High Dividend Polic

The listed companies not only take the dividend policy as one of the important financial decisions,but also will be influenced by the dividend policy in the future.With the development of our country’s capital market,the position of dividend policy is more and more prominent.How to standardize the dividend distribution of listed companies has become an important part of our economic research.In recent years,cash dividend has become the main way of dividend distribution.As the leading enterprise in home appliance industry,Gree electric appliance is also a typical representative of high dividend payout.Since its listing,Gree electric appliance insists on high dividend payout.In this paper,first of all,the use of literature research,the dividend policy at home and abroad on the theory of research summarized.Secondly,using the case analysis method,this paper introduces the current high dividend policy of GREE electric appliance,and analyzes the internal and external reasons for its implementation,at the same time,we compare gree with comparable companies to explore whether GREE has the conditions to implement the high dividend policy.Thirdly,we use event analysis method to analyze the impact of GREE’s dividend policy on excess return and enterprise value,and explore whether it is helpful to enhance enterprise value After that,the paper summarizes the effect of the implementation of the high dividend policy of GREE electric appliance,and puts forward some suggestions to improve it.Finally,according to the above research content,draw the conclusion of this study.