| Stock market investment has become one of the main channels of public investment.Whether the investment object is worthy of investment needs to be comprehensively screened in the complex investment environment.Most investors often choose to follow the trend or listen to the suggestions of investment researchers to select and invest the corresponding object when choosing the investment object.Once the investment researchers make mistakes in judgment,they will cause significant losses to investors.In this context,the analysis of the investment value of the investment object can clearly understand the investment value of the investment object and the existing risks.It can also effectively promote investors to view the investment market scientifically and further ensure the correctness of investment decisions.Based on this,after collecting a large number of relevant theories of investment value analysis,this study selected BAIC Bluevale to analyze the investment value of the company in combination with examples,in order to overcome the shortcomings of the previous evaluation system with profit as the single objective,and measure the real investment value of the investment object market from the perspective of enterprise economic added value.The theoretical basis and investment value evaluation models used in this study mainly include EVA and FCFF investment value evaluation models.While comparing the EVA method with FCFF method,the thesis deeply analyzes the investment value and method selection of new energy enterprises.With this as the background,in order to further analyze the investment situation of BAIC Bluevale and explore the development of the new energy automobile industry,based on the recent development of BAIC Bluevale,the company’s investment and operation were analyzed from four aspects: advantages,disadvantages,opportunities and challenges,followed up and analyzed the profitability,operating ability and development ability of BAIC Bluevale,and reached the financial analysis conclusion of BAIC Bluevale,It lays a foundation for the construction of BAIC Bluevale investment value evaluation index system.Finally,the evaluation of the indicator system is calculated and analyzed through EVA and FCFF evaluation value models,and the conclusion of the investment value evaluation of BAIC Bluevale New Energy Automobile Co.,Ltd.is drawn.The research shows that the estimated investment value of BAIC Blue Valley in the stock market is lower than its actual investment value.Although the profitability of BAIC Blue Valley is poor at this stage,BAIC Blue Valley still has a good investment value in the long run.In order to solve this situation,the thesis deeply analyzes the reasons for the difference in investment value of BAIC Bluevale,and puts forward corresponding suggestions and countermeasures for this reason.The empirical analysis on the investment value of new energy vehicle enterprises and the evaluation system for enriching the investment value of new energy vehicles in this study have certain theoretical significance,which can effectively promote investors to become more rational in the process of selecting investment objects. |