Gansu University Physical Bookstores In The New Media Environment Interior Space Design Research-Take Lanzhou University Of Technology Pengjiaping Campus As An Example

In the new media environment,the constantly updated information communication media has changed all aspects of life,and has carried out revolutionary changes in the way of receiving information,making reading more convenient and faster.In the face of the severe impact of digital media and online bookstores,which has led to changes in reading styles and habits,physical bookstores have struggled to operate.However,as a place for cultural exchange,the traditional bookstore based on book sales can no longer meet the needs of students,forcing many physical bookstores in colleges and universities to change their business methods,business strategies,and business philosophies to change the current unfavorable situation.Firstly,this paper elaborates on the development of new media and the current situation of physical bookstores in universities at home and abroad,and details representative cases of physical bookstores.Through the author’s field research on domestic university physical bookstores and questionnaire surveys of college students,the new changes of domestic domestic physical bookstores were analyzed and expressed in detail.Compared with the development and current situation of physical bookstores in foreign universities,the environment and space design of domestic university physical bookstores and foreign physical bookstores are studied and analyzed.Secondly,this study systematically explores the impact of physical bookstores in colleges and universities in the context of the new media environment,and explains the importance of interior space design in today’s physical bookstores.Through the design of the physical bookstore of Lanzhou University of Technology Pengjiaping Campus as a case,it strives to solve the problem of single function and poor environment of traditional bookstores in colleges and universities,and focuses on exploring from the aspects of design techniques,design principles,and spatial design characteristics.Combine the spatial function of the bookstore with the needs of students,and use the interior design concept of the physical bookstore of Lanzhou University of Technology to reflect the ideas of personalized design,interactive experience,intelligent shopping guide,online and offline integration,cultural activities,intelligent management,and comprehensive business format into the spatial design of the physical bookstore of colleges and universities;According to the needs of teachers and students and the development goals of the school,optimize the functional layout,improve the indoor environment,combine multi-functional space,immersive experience,information interaction and innovative design;Finally,the environmental design scheme of Gansu University physical bookstores in the new media environment was summarized.Finally,it summarizes how physical bookstores in colleges and universities in Gansu Province use new media technology to create distinctive indoor spaces.Comprehensively analyze the design techniques,concepts and styles of bookstores,hope to provide college teachers and students with a better and more convenient multi-functional multi-functional multi-entity bookstore scheme,and propose a feasible interior space design scheme for college physical bookstores in a new media environment that can meet students’ learning needs,in order to better design physical bookstores that meet the needs of college teachers and students in the new media environment.