Research On Transformation Strategy Of DTLQ Thermal Power Co., Ltd

Thermal power generation is the most mature power generation mode in China.However,in recent years,the disadvantages of high energy consumption and high pollution of thermal power generation are also increasingly apparent.At present,China’s demand for clean energy is gradually increasing."Actively and steadily promote carbon peak and carbon neutralization" has pointed out the direction for the development of the power industry.Therefore,thermal power enterprises must promote green transformation and upgrading as soon as possible if they want to "win in the future".Based on the above development background,this study mainly focuses on the transformation and upgrading strategy formulation of DTLQ Thermal Power Co.,Ltd.Based on consulting relevant journals and clarifying the theory of enterprise strategic management,drawing on the development research results of thermal power enterprises at home and abroad,this discussion and research is conducted using multiple methods such as literature research,case analysis,and qualitative and quantitative analysis.Firstly,it elaborates the theory of enterprise development strategy and business transformation,summarizes the research status of thermal power enterprise development at home and abroad,and lays a theoretical foundation for subsequent analysis and research;Secondly,taking DTLQ Thermal Power Co.,Ltd.as an example,this article introduces the basic introduction and organizational structure of DTLQ Thermal Power Co.,Ltd.,and then introduces in detail the operating revenue,operating costs,and total profit of DTLQ Thermal Power Co.,Ltd.,further discovering the problems existing in the development process of DTLQ Thermal Power Co.,Ltd.,such as insufficient company value creativity,insufficient brand influence,and insufficient industry leadership.The main reason is that the company has not done a good transformation and upgrading strategy,There is also no practical implementation path;Then,in response to the problems of DTLQ Thermal Power Co.,Ltd.,PEST analysis and SWOT analysis were used to determine the transformation strategy of DTLQ Thermal Power Co.,Ltd.,and further determine the company’s development vision,development strategy,and development goals.On this basis,specific implementation plans for the business transformation of DTLQ Thermal Power Co.,Ltd.were formulated,including new energy development plans,energy conservation and consumption reduction plans,and smart power plant plans;Finally,in order to ensure the success of the abovementioned business transformation strategy,security measures have been proposed,including organizational structure,party building guidance,safety production,human resources,marketing,scientific research and development,information technology,and government enterprise linkage,to ensure that the green transformation strategy of DTLQ Thermal Power Co.,Ltd.is implemented in place.This study aims to improve the profit space and market competitiveness of DTLQ Thermal Power Co.,Ltd.by designing green transformation and upgrading cases,emphasizing the important role of energy storage and peak shaving project construction and strengthening information construction in the transformation and upgrading of traditional thermal power enterprises,providing reference for the green transformation and upgrading of the same industry,and having certain practical significance for China to achieve the "double carbon" goal and promote green development.