Red Cultural Tourism Enabling Rural Landscape Design Research

In the process of comprehensively building a socialist modern country,the construction of rural areas remains an arduous task and challenge.The vigorous development of red cultural tourism needs to be carried out according to the plan,built according to the land,and developed according to the village,and requires the continuous improvement of the aesthetics of rural landscape design.In order to explore the red cultural tourism resources to empower rural landscape design,create special rural landscape space,and boost rural tourism to help achieve the goal of rural revitalization,this study is based on the demand of tourists’ recreation experience as the guide,taking Zhaojia’an Village in Hezhuangping Town,Baota District,Yan’an City,Shanxi Province as the research object,using statistical analysis methods,conducting statistics and analysis of tourists’ preference,constructing indicators and system of red cultural tourism empowerment,exploring the direction and strategy of red cultural tourism empowerment,finally proposing rural landscape optimization strategy,and planning and designing the completed rural landscape enhancement plan of Zhaojia’an Village.The research is as follows.(1)Through field research and data collection,we sorted out and summarized the red culture and tourism resources,climate and other conditions of Zhaojia’an Village,and found that there were problems such as vague positioning of rural tourism,lack of scientific planning for development,and old and lacking infrastructure facilities.Based on the above problems,through the research of physical environment,social environment and management environment,6 physical environment,4 social environment and 8 management environment were selected and formulated,which are 18 environmental factors that affect tourists’ recreation experience.(2)The questionnaire was designed based on 18 environmental factors.According to the analysis and summary of three parts: basic information and behavioral characteristics of tourists,recreation experience needs and satisfaction,and the importance and satisfaction of environmental factors,it is concluded that the rural tourism economy tends to be younger,and the landscape design should not only start from the special characteristics of red cultural tourism resources,but also need to incorporate their educational significance and other roles.(3)Through data analysis to verify the 18 environmental factors and use them as the factors of the Red Cultural Tourism Empowerment System,the Red Cultural Tourism Empowerment Rural Landscape Design System is constructed,which contains five empowerment indicators and 18 empowerment factors: T1 natural and humanistic environment,T2 exclusive activity projects,T3 hardware facilities support,T4 internal and external advantage opportunities,and T5 software service management.(4)According to the red cultural tourism empowerment system,we designed the questionnaire again,combined the empowerment index,typical case practice and rural revitalization target,and finally clarified the five empowerment directions of "industrial form,talent training,cultural propaganda,ecological environment and organizational management" and the empowerment strategy based on the empowerment system.(5)Combined with the empowerment strategy,the design of Zhaojia’an Village is planned as a landscape layout of "two centers"(cultivation and study,rural tourism),"three lines"(red culture tour line,rural culture tour line,rural landscape tour line)and "multiple points"(several characteristic landscape nodes),and draws a floor plan and effect diagram with design descriptions and other text introduction.This paper presents an in-depth analysis of Zhaojia’an Village from the perspective of tourists’ recreation experience,based on the current situation research and data statistics,and proposes design solutions for the optimization of its village landscape by constructing an empowerment system for red cultural tourism to derive empowerment direction and empowerment strategies.It is hoped that this study can provide a reference for other villages with red cultural tourism resources to optimize their landscape design,and at the same time,it can provide a reference for red cultural tourism to revitalize the countryside from the perspective of landscape design combined with local characteristic resources.