Research On Performance Evaluation Of SAIC Motor Corporation Based On EVA-BSC

After hundreds of years of development,the automobile industry has made outstanding contributions to the development of society.However,with the worsening of the global environment and the increasingly prominent problem of energy depletion,environmental protection and energy conservation have gradually become the focus of global attention,and the concept of green travel is deeply rooted in the hearts of the people.Therefore,the transformation and upgrading of the automobile industry is imminent,and new energy vehicles have also ushered in a period of development opportunities.At the same time,state-owned enterprises,as the leading force of national economic development,are of great significance to industrial layout and promoting the sustainable and stable development of industries.However,although the current performance evaluation method has been greatly improved compared with the previous methods,it also has some limitations,such as excessive financial bias and derailment from strategic objectives,which lead to the inability of enterprises to evaluate their own real performance.Therefore,the scientific performance evaluation of state-owned new energy automobile enterprises is helpful to the transformation and upgrading of China’s automobile industry and promote the stable and healthy development of China’s social economy.In this thesis,SAIC,the leading state-owned new energy vehicle enterprise,is taken as a case enterprise.By sorting out the relevant research results of EVA and BSC at home and abroad,and combining with the internal and external environment of SAIC,an EVA-BSC performance evaluation system suitable for SAIC is constructed by entropy method to analyze its operating status.Firstly,on the basis of previous research results,this thesis analyzes the SAIC’s strategic objectives and the present situation of performance evaluation system.Then,according to the analysis results,the key indicators are selected,and the EVA-BSC performance evaluation system suitable for SAIC is constructed.Then,the operating data of SAIC from 2017 to 2021 are brought into the evaluation system,and its operating results are analyzed by longitudinal comparison.Finally,according to the analysis results,some improvement suggestions are put forward for SAIC,which can provide reference for other enterprises in the same industry to study the related content of performance evaluation.The purpose of this thesis is to provide a new performance evaluation method for the state-owned new energy automobile enterprises in the process of transformation and upgrading,that is,to help enterprise managers conduct performance management more pertinently,to promote enterprises to achieve their strategic goals,and to help enterprises further realize value-added.