The Director Of The Documentary "Little Sister Punch Card"

In 2018,Huan Li Xin quit her stable job and left her own factory to become a "Xiao Shi Mei" and started short video creation.After several years of operation,although often encountered various "noise",through unremitting efforts,has become a host with more than 300,000 fans.With the increasingly fierce competition in the field of short video,"Little Shimei" has encountered the bottleneck of development,and the number of fans has been stagnant,unable to rise.Although it can earn a certain income,Huan Li decides to make a breakthrough.Based on his research,Huan Li starts to shoot and produce a series of cultural tourism videos "Looking for Chinese Elements" based on traditional culture and with local characteristics as its dissemination content.The documentary "Little Sister Punching a Card" truly records the working process and life state of Li Huan Xin during the transformation period,reflects her life in front of and behind the scenes as well as her inner experience,and reflects the desire for self-expression and entertainment psychology of the general public under the background of media convergence.At the same time,it reveals the industry culture and value orientation behind short video creators,in order to find the significance of the integration of personal ideals and traditional cultural communication in the era of new media.This paper mainly describes the whole process of the documentary "Little Teacher Sister Punch a Card" from the preliminary planning,the middle production to the late editing,expounds the reflection on the relevant issues involved in the shooting content and the analysis of the use of audio-visual language in the work,and summarizes and reflects on the creation process.