Research On Narrative Stratege Of Traditional Handicraft Documentary From The Perspective Of Circular Communication

As a type of image to spread culture and record life,documentary is an artistic presentation of real life and reflects a part of real life.As an important subject of documentaries,traditional handicraft documentaries not only record intangible cultural heritage,but also record the living conditions of craftsmen,promote traditional culture and enhance Chinese cultural confidence.In the era of information revolution,the development of communication technology and communication means has spawned the emergence of a large number of new communication modes,and circular communication is the result.In this environment,through the study of traditional handicraft documentary,it is found that the change of communication mode brings new communication path for the dissemination of traditional handicraft documentary,and also provides new opportunities for the creation of traditional handicraft documentary.Based on the communication mode and aesthetic habits of the audience in the circle under the Social platform of the Internet,this paper analyzes the narrative strategy of the traditional handicraft documentary under the circle communication in the new media era,and uses the theory of narratology and the circle communication model to analyze and elaborate.To graduate work "the originality of tea rhyme" as an example,the model of transverse and longitudinal comparison as across spheres of domestic excellent traditional handicraft documentary,tries to grasp the new media era spheres of culture under the network users to the traditional handicraft documentary aesthetic rule,then conclude the breakthrough spheres of traditional handicraft documentary narrative conception,rich documentary research.On the basis of sorting out relevant literature such as circle communication and narrative research of traditional handicraft documentary,this paper studies the narrative strategy of traditional handicraft documentary from the aspects of narrative theme,narrative structure and audio-visual symbols.The theme selection and setting concept of such documentaries should combine traditional handicrafts as mainstream culture with circle culture,so as to meet the cultural,emotional and aesthetic needs of circle audiences with a unique thematic perspective.At the same time,it adds the character design of the artisan image of the ordinary people and the story-like expression plot to break through the barriers of the circle with a plain perspective,shorten the sense of distance with the audience,and meet the expectations of the circle audience.Traditional handicraft documentaries often use non-rational narration,micro-narration and other means to stimulate the resonance of the circle,and increase the narrative volume by connecting the narrative structure of the center line,so as to stimulate the desire of users for secondary creation,so as to meet the communication needs of all-media specifications and deeply fit the reading habits of network users.In order to enhance the appreciation of traditional handicraft documentary,the narrative construction should combine the use of visual symbols and auditory symbols.For example,while the close-up shot expresses the traditional handicraft production process and craftsman’s emotion,the background music renders to create artistic works with content,emotion and humanistic care.