Research On Emotional Interaction Design Of Mobile Phone Theme In Chinese Traditional Festival Culture

In the new era,how to better inherit and carry forward the traditional festivals of the Chinese nation is an important issue facing today’s society.In the mobile network era,with people’s pursuit of personal performance and emotion,mobile phone theme design has gradually been concerned and loved.Mobile phone theme design provides a good carrier for the inheritance of Chinese traditional festival culture by means of humanized emotional rendering and people-oriented interactive design.This topic focuses on the emotional interaction strategy design of Chinese traditional festival culture in mobile phone theme design.This paper explores the emotional needs behind the phenomenon of traditional festivals,and explores the value and ways of emotional interaction design in mobile phone theme design of Chinese traditional festivals.By studying the background of contemporary traditional festival culture and mobile phone theme design,as well as the research status at home and abroad,define problems,formulate research plans,and understand the relevance and commonality through literature investigation and case analysis.It defines the two concepts of Chinese traditional festival culture and mobile phone theme design.Starting from the study of the cultural characteristics of Chinese traditional festivals,this paper explores the cultural meaning of traditional festivals,the development status and inheritance of contemporary Chinese traditional festivals in the historical development,and expounds the characteristics of mobile interactive theme design,so as to understand the design motivation,significance and communication advantages of the combination of mobile interactive theme design and traditional festivals.According to the research on the concept of Chinese traditional festivals and the development of mobile phone theme design,it is decided to start with the two design theories of emotional design and interaction design,so as to obtain the design theoretical basis of mobile phone theme emotional interaction design based on Chinese traditional festival culture.From the two aspects of static vision and dynamic interaction of mobile phone theme design,combined with the current cases of mobile phone theme market,emotional interaction is discussed and studied respectively.According to the emotional design and user experience,the mobile phone theme design is divided into four levels: sensory system experience,behavioral cognitive experience,cultural emotional experience and dynamic interactive experience.The design method of Chinese traditional festival culture in mobile phone interactive theme design is summarized.Taking the Chinese traditional festival theme "raising interest in festivals" as an example,combined with the previous theory,the design practice of mobile phone theme visual effects,wallpapers,dynamic effects,icons and other aspects is carried out.Based on the characteristics of mobile phone theme design,this paper explores emotional design and interaction design,establishes a systematic and reasonable static visual image and dynamic interaction design framework of mobile phone theme in traditional Chinese festivals,and studies the emotional experience of Chinese traditional festival culture in mobile phone theme design at present.Explore the emotional needs behind the festival phenomenon,and explore the value and methods of emotional design in the theme design of mobile phones in traditional Chinese festivals.In the future development,the theme design based on mobile phones has broad application prospects.To sum up,this paper puts forward the design strategies and methods of emotion and interaction for how to solve the problem of traditional festival culture communication in mobile phone theme design,and provides new ideas for subsequent research...