| Since its founding,the CPC has attached great importance to ideological work,because ideological work is an extremely important work of the Party.It is related to the future and destiny of the Party and the long-term stability of the country.“It is to establish the heart and soul for the country”.The construction of discourse power is an important content and key link of ideological work.During the Yan’an period,in the face of the severe situation of various ideologies at home and abroad,the CPC carried out an arduous construction of ideological discourse power to promote the ideological work of the Party.During this period,serious challenges such as the deviation of the external perception of the image of the Communist Party of China,the critical stage of the struggle between the KMT and the CPC for legitimacy,and the discourse conflict between Marxism and other ideologies determined the necessity of the construction of the discourse power of the Communist Party of China’s ideology.At the same time,the CPC Central Committee’s relatively stable political situation in Shaanxi and Gansu,the CPC’s political appeal to become a revolutionary leader,and the gradual enhancement of Marxist discourse consciousness make it feasible for the CPC to construct the ideological discourse power.Marx,Engels,Lenin,Mao Zedong and other classical Marxist writers’ important statements and thoughts on the ideological discourse power became the theoretical basis for the CPC to construct the ideological discourse power during the Yan’an period.When constructing the discourse power of ideology,the Communist Party of China actively publicized the revolutionary program,vigorously carried out Marxist theoretical education,made efforts to shape its own image,and carefully drew a social blueprint by means of artistic forms,cultural education,commemorative activities,and media.The construction of the Communist Party’s ideological discourse power in Yan’an period has distinctive characteristics such as nationalized expression,Chinese discourse interpretation,daily discourse communication,and popular discourse carrier,and has achieved remarkable results.With the successful construction of the ideological discourse power,the political propositions of the Communist Party of China are deeply embedded in the ideological consciousness of the people.The people with ideological awareness consciously participate in the revolutionary struggle with practical actions,and promote the wave of Chinese revolution to roll forward.This paper makes a historical review of the construction process of the CPC’s ideological discourse power in the Yan’an period,comprehensively combs the theoretical basis,era background,main approaches,construction characteristics and construction results of the CPC’s ideological discourse power construction,and scientifically summarizes the experience and lessons of discourse power construction,with a view to providing practical enlightenment for strengthening the construction of mainstream ideological discourse power in the new era. |
