Research On Ideological And Political Education Countermeasures Of The Main Theme Film And Television Works In Universities

Since the 19 th CPC National Congress,General Secretary Xi Jinping has made many speeches on ideological and political education,and its importance is self-evident.In the future,colleges and universities should implement the new educational policies and policies,and innovate the working methods of ideological and political education.As new media keeps pace with The Times,all communication tools have become a way of spreading cultural information and an indispensable necessity in people’s daily life.As the cultural carrier to promote ideological and political education,the ideological connotation and core values contained in the theme film and television works subtly influence people’s ideas,influence people’s behavior and habits,and convey the major national policies and social mainstream film and television forms.Based on this,this paper,through the form of questionnaire,investigates the status quo of the main melody of film and television works,analyzes the problems behind them,and explores the path to solve the problems,so as to enhance the attraction of ideological and political education and enhance the effectiveness of ideological and political education in colleges and universities.This article will be discussed in four sections.The first part is the research background and significance of ideological and political education of film and television works.Through the literature analysis method,the research status of thematic film and television works at home and abroad is classified,and it is found that the research at home and abroad is mostly from the content of film and television works,and the specific research on the status quo and effectiveness of ideological and political education in film and television works is rare,and the research on this aspect can help to make up for the gap.Then integrate the research status at home and abroad,according to the research ideas and research methods of this paper.The second part summarizes the main theme of the film and television works.It briefly introduces the relevant concepts of theme film and television works,and analyzes the characteristics of educational and entertainment,coexistence of artistry and metaphor,mutual promotion of commercial and social values,as well as the aesthetic education,moral education and patriotic education functions of theme film and television works.Through the analysis of these characteristics and functions,the necessity of ideological and political education of the main melody of film and television works is expounded.The third part is the analysis of the current situation of film and television works in universities.Using the questionnaire survey method,the five undergraduate universities in Xiangtan city were investigated by issuing 908 questionnaires.According to the results of the theme of film and television works play a positive guiding effect,but there are still external comprehensive environmental factors,college students’ acceptance is not high,film and television quality and ideological and political education of colleges and universities is not enough,and put forward from the orientation,diversity,innovation and subjectivity principle.The fourth part to improve the effect of thematic film and television works is the focus of this paper.According to the present situation analysis and the existing problems,around create a good film and television culture atmosphere and education environment,strengthen the guidance of students to watch film and television works,actively promote the development of film and television works and promote the theme film and television works and college teaching organic integration four aspects,from the external environment,college students,film and television works and fusion degree four different angles.