Research On The Development Dilemma And Countermeasures Of Virtual Host In The Era Of Artificial Intelligence

The arrival of the era of artificial intelligence has quietly changed and affected the presentation methods of various fields and industries,including the media field.As a new form of application of artificial intelligence technology in the media field,virtual hosts have broken the application pattern of "dominating the world" by live hosts by virtue of all-weather and error-free broadcasting,multilingual broadcasting and the blessing of "top stream" status,and shaken the application pattern of live hosts in the media field.As a result,the broadcasting and hosting industry presents a development trend of diversification,intelligence and virtualization.However,judging from the actual application effects of various official media and online video platforms,the labels of "gimmick","impersonal","fake" and "expensive research and development" have always been around the virtual host,hindering their further development.This research takes the virtual moderators in the era of artificial intelligence as the main research object,combined with the actual cases of domestic and foreign research and development and application of virtual moderators,systematically analyzes many difficulties faced by virtual moderators in the era of artificial intelligence,and conducts countermeasures research on their difficulties.The first chapter is the introduction.Through the analysis and arrangement of the existing literature,the author systematically outlines the research background and research status of virtual moderators in the era of artificial intelligence.It consists of four aspects: concept definition,context sorting,technical analysis,and industry reflection.The second chapter is the birth background and history of artificial intelligence virtual hosts.It is roughly divided into three historical stages according to its technological development,typical events,and commercial case effects.They are the initial stage of birth(2000-2004),the stage of development and accumulation(2004-2018),and the stage of application explosion(2018-present).The third chapter is the advantages and dilemmas of virtual hosts in the era of artificial intelligence.Through the analysis of the application cases of virtual hosts at home and abroad,it summarizes the unique advantages and difficulties of virtual hosts in the era of artificial intelligence.The fourth chapter is the development strategy of virtual hosts in the era of artificial intelligence.Based on the previous research and analysis,it proposes specific application strategies to help virtual hosts get out of the development predicament and achieve the effect of promoting the further vigorous development of virtual hosts and their industries.The fifth chapter is the application conception and innovation of the virtual host in the personal program planning case " The Future: 2048".Taking the program " The Future: 2048" as the application carrier of the virtual host,combined with the development strategy proposed in this paper,explore more possibilities for the development of virtual host and its industry.This paper aims to study the development advantages and difficulties of virtual host in the era of artificial intelligence and seek specific countermeasures to help them out of the development dilemma.Through the design and application of virtual host in the program planning case,the new perspective of virtual host research and new ideas of virtual host application are expanded.Finally,it can promote the rapid development of media industry and virtual host industry.