Emperor Yan IP Image And Interactive Game Design

As the pioneer and founder of farming civilization,Emperor Yan is the father of the Chinese nation In humans is still in the wild,in ancient times,maker he physically,precept created great Emperor Yan culture,become the important source of Chinese civilization in five thousand Hunan province is rich in cultural resources,Emperor Yan legend in 2019 was approved as a provincial intangible cultural heritage Throughout the dissemination of Emperor Yan culture,There are three problems in the dissemination of Emperor Yan culture,which are mainly theoretical research and lack of interactive ways,and people have little understanding of Emperor Yan’s stories.The topic is based on the theory of emotional design flow,from the perspective of Emperor Yan IP image games.First of all,the field investigation found that the image of Yan Emperor is static,mostly kind or serious elder,lack of accurate user research,did not dig deeply into China’s local cultural resources.Secondly,starting from the existing problems in the dissemination of Emperor Yan culture,through case analysis,it is concluded that the POPULAR IP image has the characteristics of distinct personality,exaggerated proportion,concise modeling and valuable stories,put forward the idea of designing an original Emperor Yan IP image with a unique extended story.At the same time,in-depth analysis of Emperor Yan story to understand fewer young groups,Questionnaire survey and user interview were used to conduct in-depth understanding of the young group from 19 to28 years old,and it was clear that the game type favored by target users was action and adventure games,mobile devices were commonly used in the game,and game experience was the most important in the game process.According to Bartle player classification,build Emperor Yan Xin Shu game target user portrait,clear the game’s main function frame core gameplay and visual style.Finally,the designed IP image of Emperor Yan is applied to the Game of Emperor Yan Xin Shu,with the help of the game to tell the story of Emperor Yan Shen Nong tasting all kinds of grass,increase the public’s understanding of Emperor Yan,and promote the spread of Emperor Yan culture.The story of Emperor Yan embodies the spirit of The Times of unremitting self-improvement and courage to explore.The best way to express the story of Emperor Yan is explored,and the image and story of Yan Emperor are tried in the field of games,which enricifies the practical research on the theme of Emperor Yan.At the same time,telling the story of Yan Emperor well is conducive to enhancing our cultural confidence.