| With the continuous upgrading and development of the era of big data,the media technology has also undergone tremendous changes.As a new form of news reporting,data news has entered the public,industry and academia’s vision,and has received widespread attention.At the same time,more and more media and platforms have invested in the exploration and practice of data news.Different from the production mode and presentation form of traditional news reports,data news will make these news information into various visual forms,such as static information maps,cartoons,videos,etc.,by collecting,mining,analyzing and sorting out data and other technical means,and present them to the audience in rich forms.Data news combines data and text organically,presenting more diversified and interesting forms,and more comprehensive information content,which is the reform and innovation of the traditional news.In order to better understand the current situation of domestic data news and find out its defects,shortcomings and advantages,this paper selects the earlier domestic data news practice platform "Netease Digital Reading" We Chat official account as the research object,and selects all 323 data news works published by the platform from January 2019 to December 2021 as samples.Based on the theory of narratology,this paper mainly uses content analysis and text analysis to analyze the data news works of "Netease Digital Reading" We Chat official account,and makes in-depth exploration from many aspects,such as the narrator,narrative perspective,narrative content,narrative form,as well as the shortcomings and suggestions of "Netease Digital Reading" data news summary,and discusses them in combination with relevant data news reports and typical cases,It is expected to provide some feasible references and suggestions for the sustainable development of "Netease Digital Reading" data news.Through the narrative research on the data news report of "Netease Digital Reading" We Chat official account,this paper finds that there are many differences between the data news report of "Netease Digital Reading" and the traditional text news report.In terms of narrators,most of the narrators of "Net Ease Digital Reading" use their hidden narrator identity to tell the story.The author does not express his views directly in the article,but reveals his position through the news narrative skills;It can better reflect the objectivity of data news.In the narrative perspective,the omniscient zero-focus perspective can make the presentation of news facts more comprehensive.In terms of narrative content,the topics of "Net Ease Digital Reading" data news are mostly concerned with the people’s livelihood,and the news on various topics are reported but unevenly distributed;In terms of data sources,its data sources are rich and diverse,and research institutions and public reports account for a large proportion of data.In terms of narrative form,"Netease Digital Reading" data news mostly takes static information charts as the main narrative form,while dynamic and interactive narrative are less used,and the narrative form is somewhat unbalanced.Finally,it summarizes the data news of "Net Ease Digital Reading" We Chat official account,pointing out its shortcomings in the form of visual narrative,the limitations of topic selection and the depth of reporting,as well as the lack of data self collection ability;Some suggestions are put forward for its existing problems,such as increasing interactive narrative forms,broadening the scope and depth of topics,cultivating data news talents,and building professional databases,so as to realize the rapid development of "Netease Digital Reading" data news. |
PDF Full Text Request