Research On The Development Strategy Of Jiangsu XB Small Loan Company Under The New Regulatory Situation

Since the introduction of microfinance into China in 1994,it has been mainly established to serve small and medium-sized enterprises and rural areas,and has experienced a period of rapid expansion because it meets the needs of the market economy.As the government’s supervision of the small loan industry becomes more and more stringent,the problems brought about by the simple and crude development in the early stage have gradually emerged,and the entire microcredit industry,whether in terms of the number of institutions or the loan balance,has dropped significantly.In order to establish and improve the regulatory system of the microfinance industry,after 2019,local financial supervision bureaus have been established in various provinces across the country,and the supervision of microfinance companies has gradually become formalized.This paper focuses on the strategic optimization and development of Jiangsu XB Microfinance Company under the current strict regulatory situation.Through reviewing a large number of literature and materials,comprehensively grasp the research background and current situation at home and abroad;Relying on data statistics and inductive analysis,the development status of microcredit industry in China and Jiangsu Province,the external environment,and the current financial regulatory situation were expounded respectively.Based on the operating data,development history,business model and current development strategy of Jiangsu XB Microfinance Company,find out the existing problems and shortcomings;Finally,based on SWOT analysis,a better company development strategy is explored and targeted support measures are given.The research of this paper aims to provide certain theoretical reference and practical guidance for the development of Jiangsu XB Microfinance Company,which can not only provide guidance and help for the company and similar companies,and then promote the healthy development of the industry,but more importantly,hope to provide useful enlightenment for the development of China’s financial industry and the further development of inclusive finance through the exploration of the development of microfinance companies.