Research On The Impact Of China Unicom’s Mixed Ownership Reform On Enterprise Performance

From the perspective of China’s practice,state-owned enterprises play their own advantages regardless of their macro contributions or their own economic performance.Since 2016,the successive launch of state-owned enterprise reform pilot projects and the gradual establishment of multiple pilot areas for different types of mixed ownership enterprises indicate that the mixed ownership reform has an important position in the history of China’s state-owned enterprise reform.Therefore,studying the mixed reform of state-owned enterprises is of great significance for achieving the modernization of state-owned enterprises,and China Unicom’s mixed reform is a very characteristic and representative enterprise in this round of mixed reform of state-owned enterprises.This article selects China Unicom as a case study,first of all,to analyze its background and theoretical overview,then to analyze the internal and external factors,as well as the path and impact mechanism of China Unicom’s mixed ownership reform.The next step is to analyze the influencing factors of China Unicom’s mixed ownership and enterprise performance,The main purpose is to analyze which aspects of the mixed ownership reform have changed or influenced,thereby affecting enterprise performance.It can be seen that analysis can be conducted through optimizing the ownership structure,governance structure,strengthening capital incentives,expanding sales channels,and strengthening employee incentives.The final step is to conduct comprehensive impact analysis,short-term performance evaluation,using event study methods,and then in-depth research on the impact of corporate mix reform on corporate performance through long-term performance analysis,factor analysis,and gray correlation analysis of different dimensions.The results show that after this mixed reform,the overall performance of China Unicom’s companies is significantly better than before,indicating that the mixed reform has a significant impact on the overall performance of the company;From the perspective of the correlation between mixed ownership reform and corporate performance,the correlation between mixed ownership reform and corporate overall performance has reached 0.8177,indicating that there is a certain correlation between the two.The mixed ownership reform is helpful for improving the overall performance of China Unicom;From the perspective of correlation analysis between various indicators of mixed reform and enterprise comprehensive performance,the comprehensive gray correlation degree between them exceeds 0.65,so it can also be determined that there is a correlation.Therefore,this article concludes that the mixed ownership reform has had a significant positive impact on the overall performance of China Unicom.Therefore,the article proposes some targeted measures and solutions to the possible problems in the future mixed reform of state-owned enterprises in China.