Research And Application Of The Original Ecological Philosophy In The Food Packaging Design

Product is the most local characteristic food in Jingzhou.And,it is series products of the band which named“Jingzhou Juzhenyuan”.It has a long history background in the local.The design of the guiding ideology is“Attention on protecting The original ecological and take care of humane spirit.”. I’ll emphasize the original ecological materials and new technology.I’ll emphasize the original ecological features in the Jingzhou special food packaging design.The products Prominent the humanistic connotation and culture.Through the good design of the local characteristics of product packaging to promote the local brand image,making it as the market has the special packaging the same. Which contains not only to recognize Jichu culture in the traditional sense, but also contains the traditional and modern dialectical relations between the re.Reflecting a kind of original ecology art atmosphere at the same time,the real will combine their products and packaging and culture,innovative and forward-looking.Pay attention to the original ecology art appearance, packaging utility function, fully excavate traditional ecological wisdom and regional characteristics, with the maximum natural. Can not only consider the original ecological concept, is also not limited to the traditionalpackaging of artistic representation, the importance of environmental adaptability and the consideration of consumers feeling, so that consumers not only the visual enjoyment, but also spiritual pleasure.