Research On The Financing Problem Of Jingdezhen Ceramic Cultural And Creative Industries

In recent years, with the development of productivity and the change of consumer demand, cultural creative industries developed rapidly. And as the ceramics capital of jingdezhen in one thousand is not exceptional also, due to the high integration and cultural creative industry in jingdezhen ceramics industry constantly upgrading, under the action of ceramic culture creative industry become the product of new era. But due to the ceramic culture creative enterprises are generally small and medium-sized enterprises, most of them are intangible assets, and financial institutions about intangible assets assessment mechanism is not perfect, lead to cultural creative industries can be used to pledge assets are very few, have the guarantee of the secured party and very not easy, make ceramic culture creative industry financing problem become serious restriction factor of its development, this article is in order as a starting point, combining the actual situation of jingdezhen, funding problems for its ceramic culture creative industry as the research object, aims to put forward effective countermeasures to solve the problem of its financing.First of all, carding the research status at home and abroad in this field are reviewed, the necessity of research on the clear and breakthrough. Secondly, the research object of this article - ceramic culture creative industry is defined, and probes into the characteristics of ceramic culture creative industry, for this paper, the theoretical basis of the stage. The third part, through the way of field investigation and in-home interviews on textual research of jingdezhen ceramic culture creative industry development present situation, the financing current situation and financing problems. Financing later introduce foreign experience and targeted countermeasures laid a foundation. The fourth part, through the research design and variable Settings, set up multiple linear regression model, carries on the regression analysis by SPSS software, it is concluded that the elements of ceramic culture creative enterprise success by credit, make more targeted put forward the countermeasures. The fifth part introduces some typical foreign countries culture creative industry financing enlightenment to our country. The last part, the first section, the first of jingdezhen ceramics culture creative industry has carried on the SWOT analysis, to draw out below about jingdezhen ceramic culture creative industry financing countermeasures and Suggestions. The second section from financial institutions, government, business, three aspects put forward to solve the problem of jingdezhen ceramic culture creative industry financing countermeasures and Suggestions.