Ethical Review Of Media Sexism-Reading From A Feminist Perspective

Media is an important carrier of cultivating and practicing the values of equality, it plays an important role in promoting the values of equality process. Media transmitters of information, and that power is growing, especially in the mainstream media of communication power should not be underestimated. Media content delivery is shaping our social discourse, political, national, and even people’s way of thinking and the way of life, but also a direct impact on the formation of people’s morality, values, aesthetics, philosophy of life. In the current era of all media due to bad or weak monitoring process appears to strengthen the ideological and cultural phenomenon of inequality, especially gender discrimination against women.The network the word "left women" "Tomboy" "Green Tea bitch", "doctoral students" and other words of the emergence and spread widely to be used, behind these words is actually a mockery of women. The woman is the man ridiculed Weak of social phenomena behind this social phenomenon is the image of the man killed the education, intensify contradictions and conflicts between men and women. "Entertainment only" environment, attitudes and language, has become part of our daily life, in fact, women are the victims of this culture, these words reflect precisely the role of women in society means that society is still widespread gender discrimination awareness. Media transfer limitations of the female image and penetrate into every aspect of our culture. Containing the spread of the concept of patriarchal culture through a lot of information appears, repeat frequency, it is worth reflection.