Application And Research Of Loach Art Feature In Design Of Cultural And Creative Products In Xunxian Henan Province

In recent years,due to the decline of the world economy,many countries have been making great efforts to support the development of tourism.In the course of the continuous development of tourism,the important support and guidance of the cultural industry are also needed.The cultural and creative industries are also developing rapidly.In the background of the National Encouragement and development of cultural and creative industries,how to make China The excellent traditional folk culture and modern elements combine to carry forward Chinese traditional folk culture,develop new cultural and creative industries,protect and inherit "mud goo" art works and folk art culture,and carry out innovative communication and development on the basis of original culture,which will be the important content of this study.On the basis of the research achievements of the predecessors,through the investigation of the Poplar Village in Li Yang Town in Xunxian County and the great scenic area of Xunxian County,this paper collected the existing materials to analyze the artistic features of the "mud goo" decoration,and deeply studied the patterns,colors and shapes of the "mud goo" art.The decorative patterns are mainly with flowers and grass lines,the layout of its decorative patterns in the clay sculpture in the pursuit of the aesthetic sense of order,the rational use of space,a regular arrangement of combinations,so that the patterns are interdependent and mutually restricted.At the same time,the decorative patterns in "mud goo" with "mud guru" regional characteristics,with a high aesthetic value,reflecting the rich imagination and creative ability of the mud goo artists.At the same time,it also reflects the good wishes and auspicious implications of "mud and cuckoo" culture."Mud goo" is rarely used in the same piece of color,but a large number of use of contrast color and complementary color,also use the harmony of area harmonization,contrastive harmonization,division and harmonization of the principle of color harmonization,so that the clay sculpture produces a strong,harmonious and unified effect.The unique shape of "mud goo" is also related to the properties of the materials used.Because the yellow glue is easy to break,the folk artists try to shorten or reduce the branches of the mud billets when they are making "mud Goo Goo".In the end,the design of creative and innovative design of the decorative pattern of the mud Goo is selected,and the design is carried out in combination with the modern design method to provide more ideas for the development of the product design for the mud goo.