Study On The Application And Exploration Of Cartoon Image In The Packaging Of Liuliumei Products

In recent years,various types of packaging gradually abandon reality star endorsement pictures for the material of traditional design pattern,more designers try to use original cartoon characters with a variety of hand-painted graphic creative packaging design.This topic from the enterprise culture and the characteristics of the goods itself to explore on the conception and creation,respectively by the two direction to design a set of brand and product packaging,aimed at in the works,for instance comprehensive interpretation of the cartoon image design using the concept and its advantage is "food brand,cartoon image,brand".Using the "big" of the packaging,food packaging production,prove that original cartoon image on the outer packing material effect on the aesthetic value of the star endorsement image is more outstanding,and can reflect it on the display effect of product packaging sales value.