| The role of the supplement is usually to extend the news and provide cultural enjoyment.It is an important basis for whether a newspaper can leave customers.Hainan Weekly is the only large-scale comprehensive cultural supplement in Hainan.Since it was founded in 2008,it has been devoting itself to presenting Hainanese culture,constructing Hainan’s image,and building Hainan’s cultural self-confidence.Hainan Weekly has shown colorful Hainan ethnic folk art memory,heavy Hainan historical and cultural memory,and diverse Hainan cultural memory during its ten years of development.It includes memory of non-material cultural heritage represented by the handicrafts of Li and Miao,and material cultural heritage represented by Hainan architecture.The weekly also deeply explored the memory of family history,the memory of historical and cultural celebrities,and the unique red historical and cultural memory in the process of the development of the vertical history of Hainan,and constructed a thick historical and cultural memory of Hainan.In the 21 st century,benefiting from the support of the international tourism island policy,the original food culture,the leisurely leisure culture,and the green and harmonious ecological culture are brilliance on the island of Hainan,and together they construct a diversity of current Hainan cultural memories.Through the content of the cultural memory,Hainan Weekly revised the reader’s stereotyped image of Hainan’s cultural desert,improved Hainan’s cultural self-confidence,and reflected Hainan’s self-improving spirit,the enthusiasm of Hainan,and Hainan’s reputation..Under the impact of multiple forces and the impact of the new media environment,Hainan Weekly should strengthen its planning ability,stabilize the intrinsic readership,adhere to social and cultural issues setting functions,pass on Hainanese culture,increase cultural criticism,and shape the sense of the supplements.Attract young audiences and seek development and breakthroughs in an increasingly changing environment. |