Study On The Development Strategy Of Yongqing Environmental Protection Co.,Ltd.

Yongqing Environmental Protection Co.,Ltd.is the first environmental protection company listed on the main board in Hunan Province.After more than ten years of rapid development,it has formed the core of soil remediation business and the core of solid waste disposal business.And a comprehensive environmental service provider for the coordinated development of clean energy power generation and other businesses.As competition in the environmental protection service industry intensifies,how to formulate business development strategies based on industry changes,so that the company can maintain its competitive advantage in the fierce market competition,has become a problem that Yongqing Environmental Protection Company needs to focus on at this stage.This article takes Yongqing Environmental Protection Co.,Ltd.as the research object and makes theoretical and practical research on the company’s development strategy.This article first uses the PEST analysis method and the five-force model to make a detailed analysis of the external macro environment of Yongqing Environmental Protection Co.,Ltd.and the competition in the environmental protection service industry;then use the SWOT analysis tool to comprehensively summarize the opportunities and threats to the external environment faced by Yongqing Environmental Protection Co.,Ltd.,and its own advantages and disadvantages,and combine with the Boston matrix analysis method to develop a suitable for Yongqing The overall strategic deployment of the development of Environmental Protection Co.,Ltd.,the strategy of the business unit and the competition strategy at the functional level;finally formulate relevant measures and guarantees for the implementation of the strategy to ensure the smooth implementation of the strategic plan selected by the company.This article provides theoretical and practical basis for Yongqing Environmental Protection Co.,Ltd.to choose a suitable strategy,and provides a decision-making reference for the company to further expand its market share and maintain its competitive advantage.At the same time,it also provides a theoretical analysis framework and reference for the strategy formulation,strategy selection and strategy implementation of other enterprises in the environmental protection industry.