| In recent years,with the continuous progress of science and technology,western medicine has developed by leaps and bounds with the help of modern science and technology,but the development of Chinese medicine industry itself is difficult.The survey found that in the face of the profound and complex theory of traditional Chinese medicine,there is a problem of weak communication,which can not be understood and recognized by the audience.The purpose of this design is to promote the construction of popular science knowledge of eight methods of traditional Chinese medicine prescriptions and improve the public’s understanding of the conventional knowledge of eight methods of traditional Chinese medicine prescriptions.Through combing the relevant knowledge of the eight methods of traditional Chinese medicine prescriptions,the necessity of using visual design as a means of science popularization is affirmed.Starting from the perspective of innovation,this paper focuses on the eight treatment methods embodied in traditional Chinese medicine prescriptions,namely,sweating,vomiting,descending,harmonizing,warming,clearing,eliminating and tonifying,carries out creative interpretation and visual expression by means of information visualization,and divides them according to the logical level of information,presents the visualization design of popular science knowledge of traditional Chinese medicine prescriptions,and applies it to publicity and peripheral design.Its popularity and interest,in line with the needs of modern aesthetic,let the audience more in-depth understanding of the eight methods of traditional Chinese medicine prescription,strengthen the cognition of information;also more intuitive,comprehensive presentation of the eight methods of traditional Chinese medicine prescription knowledge,so that the content in the visual perception level quickly complete the transmission;at the same time,the new way of communication can improve the transmission efficiency of the eight methods of traditional Chinese medicine prescription conventional knowledge,can quickly spread in the crowd We should quickly establish the concept of science popularization cognition.This design explores the visualization design of eight popular science knowledge of traditional Chinese medicine prescriptions,so that the audience can correctly understand traditional Chinese medicine,trust traditional Chinese medicine,benefit from traditional Chinese medicine,rebuild the audience’s firm confidence in traditional Chinese medicine,strengthen the competitiveness of traditional Chinese medicine market,and create a good environment for the long-term sustainable development of traditional Chinese medicine. |