| Kunqu Opera,formerly known as "Kunshan tune",is an artistic performance form integrating literature,dance,music and drama.Kunqu Opera is an ancient Chinese opera tune.It has gorgeous singing,exquisite appearance and exquisite performance.It is known as the "ancestor of all operas".It is respected as a model of artistic opera and has its own research value.With the youth version of "Peony Pavilion" arranged by Mr.Bai Xianyong and the youth version of "a dream of Red Mansions" jointly created by the seven national Kunqu Opera academies premiered in the world,the gorgeous and magnificent art of Kunqu opera appeared in front of the world.With the advent of the new media era and the acceleration of the pace of life,leisure and entertainment are full of our modern life,while the slow-paced Kunqu Opera is difficult to attract the public’s interest,and the problem of audience aging is extremely serious.How to show Kunqu Opera in front of the public in a popular form and attract young audiences is a key problem that makes people think deeply.Taking the elements of Kunqu Opera as the starting point,this topic digitally extracts the visual elements such as character image characteristics and symbolic colors,transforms them into visual elements in line with modern aesthetics,applies them to the digital interactive products with the theme of Kunqu Opera,and achieves the inheritance of culture and the popularization of art through novel forms.Through field investigation and literature research,the author explores how Kunqu opera art is combined with the new media and closely related to the characteristics of the times.The research is divided into three parts: the first part is the theoretical research and digital extraction of Kunqu art.From the perspective of Wu Yue culture,the author discusses the characteristics of singing,schools and overall style of Nankun under the regional cultural characteristics.It also analyzes the artistic characteristics of visual elements such as makeup modeling and dress patterns in Kunqu opera art,and selects representative visual elements after sorting and summarizing,so as to realize the design transformation with modern creative consciousness and performance skills.The second part is the case analysis.Through the case analysis of Kunqu art in modern design,the author summarizes the combination of Kunqu art and modern design through the transformation of carrier,the extraction of elements and the structure of color,so as to provide theoretical basis and practical guidance for follow-up research.The third part is the design practice of this subject.From the perspective of digital protection,select the representative visual elements of Kunqu Opera,carry out the younger and interesting cultural and creative design practice with daily necessities as the carrier,and study a digital interactive product with Kunqu opera theme in combination with the knowledge in the field of new media,so as to prove the feasibility and practicability of this subject.Under the call of the times when the state vigorously advocates cultural self-confidence,we should open up new ways for the inheritance and development of Kunqu art through digital communication,and promote the innovative development of Kunqu in the context of new media.The author hopes to mobilize the enthusiasm of young groups for traditional Kunqu opera through digital interactive products of Kunqu Opera,provide new ideas for reference in the field of modern design,and expand the artistic expression form of Kunqu Opera in the new media era. |