| China’s silk culture has been inherited for more than 7,000 years from ancient times,and the brocade process has become a specific category of Chinese silk textiles because of its "most complicated structure,the most exquisite process,the most colorful color" and many other characteristics.Brocade has a long history,superb weaving skills,exquisite patterns and profound cultural connotations.It has become an excellent representative of Chinese silk culture and a remarkable name card in the intangible cultural heritage of mankind.Among them,brocade fabrics represented by Nanjing Yun brocade,Sichuan Shu brocade,Suzhou Song Brocade and Guangxi Zhuang Brocade are well known.A number of brocade weaving techniques have been approved by relevant departments to be listed in the National Intangible Heritage List and the Representative List of Intangible Cultural Heritage of Humanity,showing their importance.However,due to social changes and industrial development,brocade handicrafts from ancient life have been impacted to a certain extent due to inevitable factors such as social customs,physical characteristics,long time and cultural impact,and because their skills are mostly oral and heart to heart,such a single inheritance method makes the survival and inheritance situation of brocade technology not optimistic.With the rapid development of the digital age and the gradual maturity of digital technology,the traditional intangible cultural heritage culture is often presented and spread in a new form.As a new measure in the digital era,digital display platform has become one of the important cultural inheritance and protection methods studied in this subject.This paper makes a more in-depth and comprehensive study on the digital display of brocade craft "intangible cultural heritage" through the research methods of literature sorting and induction,field visit and investigation,design practice and operation.This paper mainly focuses on six parts.The first part is the background investigation of brocade technology,intangible cultural heritage culture and digital platform,and analyzes the digital inheritance means in the context of intangible cultural heritage and the practical purpose of this study;The second part is the process characteristics and development status of brocade intangible cultural heritage,in-depth analysis and interpretation of the historical tracing,artistic characteristics and weaving process of brocade culture,so as to lay a theoretical foundation for subsequent research and practice;The third part is the information presentation and art communication in the digital display platform,which deeply studies the information presentation brought by the three directions of artistic element symbols,multiple communication paths and digital narrative space in the digital display platform;The fourth part is the design practice of brocade technology digital display platform.The practical design of digital display platform "Jinyi" brings more possibilities for the survival and sustainable development of intangible cultural heritage culture with the help of digital modeling technology and emerging media communication forms;The fifth part is the application analysis of the digital display platform of brocade technology.Based on the design principles and sensory system,the main characteristics and core advantages of the digital display platform are analyzed;The sixth part is to expand and think about the inheritance and protection of brocade craft intangible cultural heritage.As a unique digital cultural resource,the brocade intangible cultural heritage digital display platform breaks the limitations of time and space by virtue of the characteristics of digital technology,information sharing,immersion and interaction,update and communication,fundamentally integrates traditional culture with modern culture,enters the public’s vision in a unique form of artistic communication,gives a new form of expression to brocade technology,and gives full play to the greatest advantages of intangible cultural heritage digital protection and development.Finally,improve a series of cultural dilemmas brought by the survival,dissemination and publicity,protection and innovation of excellent intangible cultural heritage from the source,and provide new ideas for the innovative protection mode and sustainable inheritance and development of brocade intangible cultural heritage. |