Research On Popular Science Design Of Tea Cultural Under The Background Of Media Convergence

As the cultural heritage of tea,the protection does not stop at the rating,the conservation aims to gain a clear understanding of tea’s cultural heritage and promote green tea production techniques.This paper takes the design of popular science works of Huangshan Maofeng traditional production techniques as the content.First,it discusses the feasibility and necessity of tea culture in the field of cultural popular science under media integration Secondly,literature research method,field investigation method and project training method are used to study the popular science works design direction of huangshan Maofeng traditional production technology.Finally,based on relevant popular science theories and case studies at home and abroad,a questionnaire was conducted on the popular science design of Huangshan Maofeng traditional production techniques.Combined with the questionnaire,the popular science works form of huangshan Maofeng traditional production techniques under the background of media fusion was established.Based on this,this paper,under the background of media convergence,focuses on the popularization of tea culture.Through the analysis and study of actual cases,it analyzes the popularization of tea culture,which needs to be scientific,artistic and interesting.Combined with traditional technique,the design principles of science,huangshan maofeng tea design conforms to the mass experience of video,information design,interaction,etc.,to guide the public to huangshan maofeng tea some Suggestions and methods of traditional production techniques science way,make the audience in huangshan maofeng tea production techniques of science at the same time,the traditional understanding of tea non-material cultural heritage,To achieve the correct protection and tea cultural heritage.