| Under the background of the accelerated evolution of the great changes in the world over the past century and the global epidemic of COVID-19,the opening ceremony of the 2022 Beijing Winter Olympic Games,which attracted worldwide attention,was successfully held as scheduled and was highly praised by the global audience.The wonderful literary and artistic performance in this opening ceremony is the key to the great success of the whole opening ceremony,and in order to achieve a wonderful performance effect,not only the planned content should have new ideas and connotations,but also depends on the rational use of various means in the process of implementation.Therefore,this paper uses a variety of research methods,such as literature,video analysis,expert interviews and other research methods to analyze the implementation of the planning content of the literary and artistic performance of the opening ceremony of the Beijing Winter Olympic Games and summarize its important strategies.in order to provide some reference for the implementation of the planning content of the large-scale opening ceremony in the future;the research as follows:1.The artistic performance of the opening ceremony of the Beijing Winter Olympic Games adopted a "layer upon layer superposition" strategy for the implementation of the concept of "green ecology and transmitting hope" in the program "the Beginning of Spring".This strategy is presented by two dimensions: one is the superposition of the new buds growing on the green earth and the enhanced green effect of the light that renders the green atmosphere.Second,the hope of spring grass growth,the hope of dandelion flight,the hope of young children,and the hope of the Beginning of Spring fireworks are superimposed to convey the hope of mankind and the hope of the world.2.The performance of the opening ceremony of the Beijing Winter Olympic Games adopted the strategy of "point by point" in the implementation of the concept of "five rings of ice and snow","open and inclusive,break down barriers".This strategy is presented by two dimensions: one is that the point of Chinese culture extends to the big culture of the world and the aspect of openness and inclusiveness.Second,the point of a simple "ice-breaking" behavior extends to break the world estrangement and human estrangement.3.The artistic performance of the opening ceremony of the Beijing Winter Olympic Games adopted the strategy of "invisibility" in the implementation of the concept of "Building a Snowflake" and "Harmony but difference and one Family in the World".This strategy is presented from the same dimension,replacing different countries with snowflake guides,and then converging the "small snowflakes" representing each country into a "big snowflake" and turning the concept of invisible world into a tangible performance.4.The performance of the opening ceremony of the Beijing Winter Olympic Games adopted a "straight to the point" strategy for the implementation of the concept of "paying homage to the people" and "saluting the people and carrying forward the Olympic Games".This strategy is presented from the same dimension;during the performance,the glorious image of the people,sports related to the Olympic Games,purpose slogans,and Olympic repertoire are presented directly on the stage and presented in front of the audience.to achieve the goal of paying tribute to the people and carrying forward the Olympic spirit.5.The performance of the opening ceremony of the Beijing Winter Olympic Games adopted the strategy of "shop first and follow up" in the implementation of the concept of "Snowflake" and "peace on the wings and creating the future together".This strategy is presented from the same dimension;during the performance,the simple and clear lyrics in a children’s chorus of "Snow" first conveyed the expectation of world peace and a better future.finally,through a peaceful "heart" and shining "Big Snowflake",the performance concept of wing peace and creating the future is highlighted. |
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