Research And Design Practice Of Cultural We Chat Public Website For Intermediate And Advanced Levels Of Chinese As A Foreign Language

With the rapid development of information technology and the advent of the Internet era,many new media channels have emerged,and the ways of information dissemination have diversified.We Chat,as one of the new media,plays an important role in people’s daily communication and information dissemination.In such an era,teaching Chinese as a foreign language also needs to keep up with the times and trends,so that the advantages of new media in cultural teaching can be fully developed and utilized.Therefore,the author will conduct a research and design practice of cultural wechat publics at the intermediate and advanced levels of Chinese as a foreign language,hoping to help Chinese learners better understand Chinese culture.This paper attempts to analyze the feasibility of designing a culture-based We Chat public website at the intermediate and advanced levels of Chinese as a foreign language through theoretical and empirical analysis from the characteristics and current situation of teaching Chinese as a foreign language.On this basis,we design and test-run the "One Moment Chinese" We Chat public website based on the successful experience of five high-quality public websites,and then propose targeted suggestions for public websites to assist the teaching of Chinese as a foreign language,so that Chinese learners can deepen their cultural understanding,enhance their intercultural awareness,and consciously transform their cultural knowledge into intercultural communication skills.The first chapter of this paper is an introduction.The first chapter of this paper is an introduction.It introduces the background,purpose,significance,relevant research results,research theories,contents and methods of this paper.The second chapter is the theoretical basis for the design of Chinese as a Foreign Language and Culture We Chat Public Website.The first chapter introduces the We Chat public platform in terms of its meaning and function,and then analyzes the feasibility of the design of We Chat public website for Chinese language and culture from two aspects: the characteristics of teaching Chinese as a foreign language and the advantages of applying We Chat public website to culture teaching.The third chapter is a comparative analysis of high-quality Chinese learning We Chat public websites.The first chapter introduces the overview of foreign Chinese learning We Chat public websites,and then selects five high-quality public websites and conducts a comparative analysis of cultural teaching contents,so as to draw inspiration for the design and practice of cultural We Chat public websites.The fourth chapter is a questionnaire survey of intermediate and advanced level Chinese learners about culture-based We Chat public websites.This is to understand the needs and suggestions of intermediate and advanced learners of Chinese as a foreign language.Chapter 5 is about the design and practice of cultural wechat public websites for intermediate and advanced learners of Chinese as a foreign language.Based on the theoretical analysis and empirical research,the author designed a micro-letter public website for Chinese as a foreign language-"Moment Chinese"-and conducted a trial operation.Finally,I reflect on the design and practice,analyze the current problems and propose corresponding improvement measures.Chapter 6 is the conclusion,which summarizes the content of the whole paper,analyzes the shortcomings of this study,and proposes more prospects for the future application of We Chat public numbers to culture teaching.