Analysis Of Advantages And Disadvantages Of 3D Animation Design On Popularization Of Science Content

In order to enhance the public’ s awareness of science and technology,government-led official media and other "we media" have played a more effective role in promoting the development of science popularization by virtue of emerging technologies such as the Internet and big data.With the continuous iterative development of current animation production technology,3D animation has not only improved the production efficiency,but also presented higher and higher quality.Three-dimensional animation as a form of expression is therefore favored by popular science communication.3D animation design is the core of 3D production.To promote popular science communication by three-dimensional animation,it is necessary to study the advantages and disadvantages of three-dimensional animation design for popular science communication.3D animation design itself has the characteristics of vividness and stereoscopic.In terms of the dissemination of popular science content,three-dimensional animation can attract popular science audiences.Promote the innovation of popular science education model;Deepen the details of science popularization;Enhance the intuitive expression of science popularization;Enhance popular science brand influence and other advantages.In addition to the beneficial influence of 3 D animation design on the dissemination and application of popular science content,3 D animation design will also have some limitations on the dissemination of popular science content.For example,the production cost of 3 D animation is high;There are group differences in audience reception,and the abuse of three-dimensional design is counterproductive to popular science communication.Lack of high-quality popular science animation;The policy support for popular science animation is not strong enough and the cooperation between popular science institutions and 3 D popular science animation producers is not strong enough.Considering the characteristics,functions and application value of 3 D animation design,this paper studies the advantages and disadvantages of the communication of popular science content through case analysis and 3 D animation design.After analyzing the advantages and disadvantages of 3D animation design on popular science communication,it is concluded that3 D animation design has more advantages than disadvantages on popular science communication.In combination with the shortcomings,we can find a balance between software and hardware technology upgrade and cost.Optimize popular science animation for different audiences;Make clear the necessary connection between 3 D animation design and popularization of science content;The concept of digital asset library in 3D animation can be extended to science popularization.Technological innovation to increase the quality of popular science animation;Strengthen cooperative public relations to promote the development of popular science animation;Strengthen science animation comprehensive ability and quality of talent training,such as solution,improvement methods.