Research On The Construction Of Ecological Museums Promoted By Intangible Cultural Heritage Tourism In Hainan Ethnic Villages

In recent years,with the deepening of the country’s attention to intangible cultural heritage and the increase in people’s demand for tourism,ethnic minority scenic spots with ethnic culture as the main tourism resource have been favored by more and more tourists.As a precipitation of an ethnic group’s history,intangible cultural heritage is the living inheritance of ethnic culture.Since the Eco-Museum emphasizes the protection and display of intangible cultural heritage in situ,its construction can provide a perfect platform for the dissemination of intangible cultural heritage.This paper selects Binglang Valley as the case study object,because it is not only the first ethnic cultural 5A scenic spot in China,but also the country’s intangible cultural heritage productive protection base,so the construction of the Li Ethnic Ecological Museum in Binglang Valley is of great significance to the protection and inheritance of ethnic minority intangible cultural heritage.Based on the three construction elements of the ecological museum and the requirements of the "Six Branches Principle",this paper analyzes the existing intangible cultural heritage items in the scenic area of the Binglang Valley,and investigates and analyzes the Binglang Valley through literature survey method,expert interview method,field investigation method and questionnaire survey method,and learns that the Binglang Valley has the basic conditions for building an ecological museum.Using scene theory,interviews with Li experts,executives,employees and villagers of the Penang Valley were conducted on the authenticity and legitimacy,and then combined with the interview content and the dramatic comfort object design questionnaire of scene theory,to understand the willingness of tourists to participate in the intangible cultural heritage project of the Penang Valley,and put forward eight suggestions for better construction of the ecological museum: 1.Create a Li intangible cultural heritage film festival in the scenic area of the Penang Valley;2.Create sitcoms with elements of Li intangible cultural heritage;3.Build a tent camp for Li intangible cultural heritage elements in the Binglang Valley scenic area;4.Innovate the performance content of "Betel Nut" from time to time;5.Upgrade the script of "Li Zheng Cooking Smoke" to promote secondary consumption;6.Establish an online health care platform and offline conditioning center for "Betel Valley Li Medicine";7.Construction of the Li Intangible Cultural Heritage Activity Room;8.Create the Penang Valley Li Ethnic Elements Fashion Week.Finally,it is proposed that other scenic spots with ethnic minority intangible cultural heritage as the core can also adopt the construction idea of the Li Ethnic Ecological Museum in the Penang Valley to deeply integrate the intangible cultural heritage of ethnic minorities with tourism resources.