Research On Integrated Organization And Its Critical Organization Behavior In Customer Collaborative Product Innovation

Product innovation, that is, new product development and improvement, is the core of modern enterprise survival and development. At present, product life cycle is shortened and the speed of knowledge transfer is accelerated. So that, product innovation by manufacturer can not adapt to the continuous development of product innovation. In order to meet the market demand for new product and develop new product efficiently with high quality, seeking a new innovation model has currently become one of the most important issues in the field of product innovation management. As customer is a new source of product innovation, Customer Collaborative Product Innovation (CCPI), a multi-organization integrated innovation model, has become an important development trend of product innovation. It has aroused the great concern of scholars and entrepreneurs. CCPI, as a new product innovation thought and idea, its theories, integrated organization model and organization behavior were studied in this paper.Firstly, the competition surroundings that modern manufacturing enterprises have faced and the development trend of product innovation were analyzed. Combined with the thoughts of leader user theory and organization creativity theory, CCPI, a new integration innovation model, was studied to analyze its thoughts and characteristics, and improve its innovation principles and theoretical framework. On the basis of the research above, to satisfy the requirements of organization model for CCPI implementation, an integrated organization model, customer integrated organization model was proposed, which suited to customer collaboration and could improve innovation efficiency. Then, the thoughts, characteristics, innovation principles of customer integrated organization, as wel as its organization structure and dynamic constructing process, were studied. We focused on its Operation mechanism. The operation mechanism consisted of three kinds of mechanism. The first one was individual-study based multi-loop study mechanism in four levels including individual, team, organization and inter-organization. In the following, integrated organization knowledge flow and transfer mechanism, was also introduced which comprised four levels respectively in the interior of customer organization, customer and enterprise organization, organizations within enterprise, enterprise inter-organization. The last one is the incentive mechanism of customer integration organization, mainly in spirit level. The management thoughts and measures for customer organization were put forward, which included customer organization cultivation, customer supporting methods and the incentive mechanism based on technology motivation.Based on the research of customer integrated organization model, several critical organization behaviors were studied, including collaborative partner selection and task allocation of organization members. Combined with the characteristics of CCPI, an algorithm of preference-based collaborative partner evaluation and selection was proposed. According to the member composition characteristics of customer integration organization, a members'task allocation rule based on negotiation protocol was brought forward.Then, taking the task scheduling optimization of customer integrated organization members as a goal, and aiming at the dynamic task scheduling problems, scheduling on three kinds of decision-making time and task scheduling which had restriction relationship in collaborative product design were studied. as a result, a dynamic optimized scheduling method based on the least finish time was proposed. Moreover, Aiming at the limitation of tasks'compositor regulation based on the oneness character, the method of collaborative design tasks'dynamic compositor based on the complex regulation was proposed to achieve more reasonable task scheduling.This paper is an important part of the National Natural Science Foundation Project, China (No.70601037), and Chongqing Science and Technology Foundation Project, China (No. CSTC, 2007AC2039). The research is supported by the two projects. The research achievement is applied in the development process of customer collaborative product innovation platform in the above projects, and achieves good effect.