On The Supply Chain Coordination With Fashion Goods

With the fast development of science and technology, and the more and more intense market competition of globalization, modern enterprises are facing huge stress of survival and development. The traditional management method has no longer met the requirement of the constant market variance. Since the concept of supply chain management (SCM) was proposed not long ago, SCM has become an important tool for the enterprises to enhance their competition ability. Therefore, SCM has played more and more important role in the survival and development of enterprises. With the great success of SCM in many famous international enterprises, SCM has received more and more attention from academic interest and practical applications.In this paper, we are concerned with the coordination order quantity decision for fashion goods. The coordination policies are presented under different conditions, and the validity is also studied. Additionally, a supply chain network equilibrium model with competition is developed and a smoothing Newton algorithm is given to solve a nonsmooth equation reformulation of this model. The main contributions of this thesis include:Firstly, coordination order quantity decision is considered in a supply chain contract composed of one manufacturer and one retailer to meet the demand of a fashion good product with a short lifecycle. The coordination policies are proposed considering the different conditions being in the real-world. For example, to meet the random demand of product, the retailer will be expected to obtain more profit if another order may be placed at the end of the selling season. The expected profit of supply chain can be increased at the same time. The instance of uncertain delivery time is also considered, which means that the retailer will probably lose sales if the delivery time is late. Under the condition of random demand or uncertain delivery time, the manufacturer can coordinate with the retailer by a reasonable unit return price proposed. The coordination can also bring the expected profit of supply chain to be optimal.Secondly, observing that reasonable profit distribution will stimulate both parties to cooperate in the best interest of channel, the coordination policies which is flexibility enough to distribution the system profit between the manufacturer and the retailer are also presented. Still under the condition of uncertain delivery time, the quantity flexibility is introduced, which allows the retailer purchasing a...