Research On Financial Support Of Enterprises Strategic Management From Capability Perspective

The nature of strategy is to gain sustainable competitive advantage to create value. However, strategic objective has no way to come true if the management cannot carry out effective strategies. The survival and development of the enterprise will be confronted with the great threat and challenge. The implementation of the strategy has become the main concern point by the researchers and managers. The thesis studies the financial support of the strategic management in the view of the capability, aiming at boosting the financial support capability in order to improve the strategic management ability.Firstly, on the basis of enterprise ability theory, strategic management theory, and financial management theory, the study constructs normal theory framework of the strategic support, including the fundamental theory, the definition, the system, and the dynamic adjustment of. strategic support. Furthermore, the thesis defines financial support of the enterprise strategic management as the fundamental and decisional strength and effect which are evitable for strategic management, which is formed in the course of combining financial resources and the financial capability during strategic management proceeding. The thesis analyses the position of financial support in the strategic support system, and constructs the analysis framework of the financial support of the enterprise strategic management in the view of the capability.Secondly, under that definition and analysis's framework, the thesis studies the mechanism of financial support and analyses the inherent relation among the factors of strategic management and financial support, pointing out that capital is the basic of financial support of strategic management; the financial information is the link of financial support of strategic management, and the financial technology is the measure of financial support of strategic management.Thirdly, the thesis studies the dynamic adjustment of financial support, pointing out that the principles of that are fitness, cost-effectiveness. The thesis also builds the dynamic adjustment models of financial support, and studies how to practice financial support by focusing on the core of financial management and the characteristic of financial support.Fourthly, the thesis constructs the application system of financial support of enterprise strategic management, which is made up of capital operation support, financial information support, and the financial technology support. The financing supports strategy management by implementing different model of financing according to different strategies. The financial information support uses ERP to support strategy management, by means of information exploration, conversion, and disclosure. The financial technology support uses financial budget, financial valuation, and financial measurement to support strategy management. The strategic management ability of resource ensuring, collaboration, budget, evaluate and assessment will be improved through capital operation support, financial information support and financial technology support respectively.Finally, the thesis makes a case study of The Qingdao Beer Company, and reaches the conclusion: the company's financing, financial information and financial measurement technology can give good financial support to company strategy.