The Growth Of Coastal Tourism Destination

The growth of the tourism destinations is an important component of the tourism research.Since the WW II,tourism industry has showed us its strong life and wonderful developing opportunity,as the fast recovering of the economy,the quick development of modern technology,and the free of people from tedious works.So the study on the tourism destination growth for the purpose of meeting the consumers' needs become the vital part of regional tourism research.The coastal tourism destinations are an important part of the tourism destinations. Its' natural endowments advantage makes it unparallel in population,history and productivity,compared with the inland regions.In nowadays,the coastal tourism destinations are important in both the perspective of tourism market and tourism destinations.Statistic data shows that the coastal regions and countries are in the forefront in the world in the field of accommodating tourists,tourism incomes,traveling, and consuming.China shared a rather long coastal,and its' coastal regions enjoyed a long history of tourism growth,though,the history is rather twisting.As the regions that first adopt the policy of reform and opening up,the tourism industry in those regions experienced a growth course of from none to prosperity,with the strong support of the local government,in the last 30 years.Especially in the latest decade,the tourism industry in the coastal regions develops very fast.The coastal regions actively develop the marine ecological and marine cultural tourism products to attract the oversea market and improving the tourism service.Thus,a line of coastal tourism destinations with rich characteristics and high quality appears.Those destinations represent the highest level in China no matter in the field of tourism products,the tourism service or the tourist accommodations.Since the 1970s' the implementing of the opening up and reform policy,China has changed from a strong power rich in tourism resources to a strong power of tourism destination.In the early years of this century,China National Tourism Administration put out that China will be a strong power of tourism in the year of 2020.As an important part of tourism industry of China,the coastal regions should shudder up much of the responsibility.The developing strategic is in constant adjusting so as to meet the developing needs,so the growth of the coastal tourism destinations is also in constant change.The study on the growth mechanism of the coastal destinations is meaningful for the fast and foremost growth of those regions. This paper tries to review and analyze the course and current situation of the coastal countries and regions as well as coastal tourism destinations,to discover the mechanism that may affecting the growth of the coastal tourism destinations,and the driven mechanism of its' growth.This paper here takes the tourism industry of the Beibu bay of Guangxi as an example,and brings forward the strategy for its growth in the end.The whole paper has 7chapters,and the main contents are as following:Chapter 1 is about the presentation and design of the paper.Here,the author explained the background,the goals,the main parts,and the researching methods of the paper.Chapter 2 defined the basic concepts and reviewed the Chronological literature.In this part,the author defined the relevant concepts,and carded the researching results of the same kind regions both abroad and domestic.Chapter 3 collectively discussed the basic theories about the growth of the coastal tourism destinations.The growth of the coastal tourism destinations is a long and complex course and involved many different departments and industries.And its' guiding theories also comes from many different fields.In this paper,it mainly involved the geography,tourism and some others.Chapter 4 reviewed the growth history of some important coastal countries and some coastal tourism destinations in China.And then,the author summed up the characteristics and affecting elements of the coastal tourism destinations.Chapter 5 discovered the growth mechanism of coastal tourism destinations,such as the growth power,growth model and the interaction among those coastal tourism destinations.Chapter 6 takes the Beibu bay as an example,studied its' developing bases, mechanism,tactics.And finally,analyzed its' tourism interactions with its' nearby regions,especially the Pear River Delta.Chapter 7 is a summary of the whole paper.It explained the possible innovations and shortcomings of the paper,and expected the future works of the studies of this research.The possible innovations of the paper are mainly in those fields:Firstly,the paper defined the concept of the coastal tourism destination.The author, from the perspective of the definition,classification and constitution of tourism destination,put forward that coastal tourism destinations are regions that locating along the coast,developing the marine tourism resources and products,attracting tourists.Secondly,the author classified the coastal tourism destinations into four types, which are:sight seeing,recreation and holiday,ecological and business trip and compound.Thirdly,the author analyzed the growth mechanism of the coastal tourism destinations.And the author differentiated the driven forces of the coastal tourism destinations as:the attractiveness of the marine resources as the core,the market demands as the premise,the government developing wishes as the pulling force,the tourism environment protection as the guarantee.And the author also build up four kinds of interaction patterns among the coastal tourism destinations,which are:market dominating model,resource dominating model,cross region supply chain model and inner region government inter action model,and four kind of interaction mechanism: policy mechanism,coordination mechanism,information mechanism as well as supervising mechanism.Fifthly,the author taking the Beibu bay as an example,analyzed the developing foundation,driven force,and developing pattern of the region,and presented the countermeasures for the tourism growth of the region in the end.