Study On The Communication Of Marxism Popularization Via Internet Media

Popularization of Marxism, is to make Marxism theory into the real life world, to the agreed and accepted by the broad masses of the people, and translated into thought belief, finally become the people know the world and transform the ideological weapons of the world.And Marxism popularization of communication via Internet refers to through the network communication to achieve this goal.Network communication is refers to a computer communication via Internet channel, with digital(including large data cloud) means the Marxism popularization of information storage in a computer equipment or media for users to surf the Internet during the process of reading, use, communicate and refresh.And the communication of Marxism popularization of network media, here refers to the relative to traditional media such as newspaper, radio, television, letters, is based on Internet technology,digital technology, such as mobile communication based on information communication technology, the mass communication, multimedia, hypertext links,packet switching, synchronous communication and combination of instant messaging and other forms in all the media transmission functions. Marxism popularization of communication via Internet, as information under the condition of carrying out the strategy of promoting Marxism popularization of the CPC central committee put forward principle of a new mode of propaganda and ideological work, the new formats, to lead the public opinion, control network voice of time and space,consolidate Marxist guiding status in the field of ideology is of great significance.From time and space dimensions, Marxism popularization of communication via Internet the development process of the Internet with China 20 years since the pace of development is basically coordinated, consistent progress.Back at history, Marxism popularization of communication via Internet into China from 1994 to 2014 in 20 years, the party and the government’s support and guidance, after searching from scratch, to breakthrough key columns to professional website, and then make the transition from single channel to form more, straight into the ranks of the national strategic engineering, indicates that Marxism popularization of communication via Internet with China’s economic construction, social development and reform and opening up process and diffusion, innovation and cross-border development constantly fusion, is constantly dealing with practical problems in practice, constantlysum up experience in the process of progress.Article comprehensive record over the past 20 years the growth of the Marxism popularization of network transmission process, more is revealed that our party and government’s adherence to the "use aggressively, scientific development and management, to ensure safety in accordance with the law" and "construction of the network power" policy to pour into wisdom and understanding, and underscores our great feats of the party and government to promote the popularization of Marxism, to fully understand the strategic target to promote the popularization of Marxism has an important guiding role.History tells us that in the period of social transition pays special attention to the construction of ideology, consolidate and improve the status of the mainstream ideology, to consolidate our party’s ruling status, maintain social harmony and promote social development has an irreplaceable value.Marxism popularization of communication via Internet can effectively guide the contemporary ethos, is to consolidate our party’s ruling status of the indispensable important strength.In recent years, the western hostile forces with network means trumpeting socialism, "China threat theory", "China collapse theory", "historical nihilism" and "constitutionalism", "democratic socialism" and so on, someone will beautify the western political system and the western values of speech on the Internet to promote disrupting people’s seeing and hearing, network has become the social public opinion of the amplifier and the main ideological struggle.In the new Internet public opinion on the field, how to play the leading role of Marxism popularization of communication via Internet, based on the problem as the guidance, through the analysis of Marxism popularization of communication via Internet faces many challenges, from five aspects discusses how Marxism popularization of network transmission line from the big teams, steady problem: one is researched, theme to promote Marxism popularization of communication via Internet. The second is the size of the stronger position to promote Marxism popularization of communication via Internet.Third is to enhance the level of science and technology promoting Marxism popularization of communication via Internet. Fourth is to strengthen talent team construction of promoting Marxism popularization of communication via Internet. Fifth is to accelerate the construction of innovation mechanism to promote the popularization of Marxism communication via Internet. These integrated measures, for growing online mainstream public opinion leading social thought trend, facilitating the popularization of Marxism of communication via Internet resource allocation optimization, value creation andtransfer of resources and the construction of system innovation, make supervision over and administration of "fragmentation" communicate to cover production process and to establish a long-term mechanism, to ensure that the popularization of Marxism embodied in the network transmission of voice in the huge amounts of information become the new normal, make Marxism, MAO Zedong thought and the theory of socialism with Chinese characteristics to get social identity, with a crack in the social various gap, maintain normal order to promote social harmony and stability, is of great significance.