Research On The Popularization Of Marxism In The Army From The Perspective Of Political Communication

Since the important strategic task was presented in the Seventeenth Party Congress to promote the popularization of Marxism in contemporary China,research concerning it has gradually become the focus in the academia.By contrast,attention and reflection on its particularity has been less in the military of political armed forces.The popularization of Marxism in the military is of much concern about the military deterioratrion in the new times,and the present severe challenge faced with the military cries for the need to enhance the research.The same functional core possessed by the military Marxism popularization as well as political communication makes it possible to research the former in the angle of the latter.In recent years,the rise to research political communication has given us academic support to dwell on the topic in a new angle and concerning social transformation To put Marxism back to political information itself and to rely on the modern political communication theory,suggest the angle change as well as theoretical improvement,and in fact a further exploration to the channels and modes of the military Marxism popularization.Undoutedly,to summarize and follow the inherent law of the Marxism popularization,open up new field and lift its breadth and depth,practically and theoretically signify the expansion of its research angle,deeper understanding of its inherent law and political guarantee of the new military revolution.During the process of the military Marxism popularization,Marxism needs to well know about the armymen and change itself into practical material power,and change the values of CCP into the thinking mode and practical philosophy of the armymen.To achieve this process never means vulgarisation,concretization and universalness but to analyse outer edge effects of the enviromental change and inner logic of the core elements,content,politiacal communicator,audience and means.Horizontally,the logical connection between the military Marxism poluparity and political communication serves as the theoretical basis of this researchThe military Marxism poluparity is in fact political communication,and it must follow the inherent law of the latter.It is regarded as a complete political communication process and its core elements are specifically analyzed,communicators,andiences,content,channels and their strutures and characteristics.The latest fruits of Marxism is the emphasis of the military Marxism poluparity which must be highlighted in the communication content.The Marxism chinization always appears in two specific forms,theoretical fruits and practical fruits,which therefore determines the major communication content of the contemporary military Marxsim popularization are contemporary Marxsim in theoretical form and contemporary Marxisn in practical form,the socialist theoretical system with Chinese characteristics and the socialist road with Chinese characteristics.The two forms determines that CPC is the natural political communication subject and military Marxsim Popularization has multi-dimensional communicationchannels,organizational,mass,interpersonal and intrapersonal among armymen themselves.Promotion of officers and men of the theoretical system of socialism with Chinese characteristics,recognition and the driver why Marxism communication is lasting and extensive in the military is that Marxism reveals the universal law of human social development,points out the development road for China.Meanwhile the Chinese social climate provides the conditions for Marxisn to become popular in the military.Therefore,the military Marxism popularization and the building of the military synchronize.During different historical periods,the communication content of the military Marxism popularization is to display the existence state of the socialist movement which is a major dependent variable to change the communication content and which in a country is not static but dynamic.Therefore,the development of socialist movement in a certain period determines the specific communication content Conditions are the basis of Marxsim popularization communication which relies on favorable conditions,and communication conditions condition the military Marxism popularization.Since the Reform and Opening-up,the contemporary military Marxism popularization is faced with new communication conditions.Faced with the severe chanllenge from the changing world,the country,the military and the information,major elements to constraint the military Marxism popularization are as follows,the classical Marxisim theories in practice can not meet the needs of the armymen,political communicators suffer individual loss effect,and the military Marxism popularization communication is incapable of the contemporary complicated conditions.The channels to improve the communication efficiency lie in overall consideration of the constraints and challenges concerning the political communication system,absorb and borrow the latest fruits.inherit the historical experiences and then surpass,follow the inherent law of the military Marxism popularization communication,and form a comprehensive vertical channel starting with the elements of content,political communicators,channels,audience psychology and conditions.To achieve the above,the following must be done.To make Marxsim as the information of political communication is to make three dimensions keep pace with the times.For the content,the epochal character and continuity of the theoretical innovation is stressed;for the expression,the vividness and popularity of the discourse style is attached importance;for the practice,the fasibility and applicability of theoretical transformation is emphasized;the epochal character of Marxsim as political communication information is constantly heightened.The military political communicators are tasked with the mission to make the deciphering of Marxism theory scientific,to put Marxisim into practice as a policy,to personalizedly practice Marxism,to make words conform deeds and to play a leading role to correctly decipher Marxism and to lead by example.Receptorcentrism in the modern communication gives great inspiration to the military Marxism popularization communication during which receptors must be centered,great attention is paid to the reasonable needs of the armymen who is educated and guided concerning unreasonable ones.Democratic environment is created to motivate the armymen’s consciousness and initiative to accept and communicate Marxism.As for the communication modes,various modes can be choosen flexibly.Rigid modes and flexible ones are interdependant;traditional media and new ones are complemented;one-way communication and bothway one are cooperated;dominance communication and recessive one are conformed;constant communication and concentrate one are combined,mass communication and focus communication are combined,theoretical persuation and emotional motivation are combined.All the above modes are used to broaden the universality and effectiveness of communication.The communication conditions are optimized by innovating and developing the military camp culture,building harmornious military camp environment,enhancing communication technical support and strengthening the guiding of the public opinion so as to develop a environmental support system favorable to the military Marxism popularization communication and lift its efficiency as well.As an attempt to analyze the military Marxism popularization in the political communication angle,due to the limited knowledge and competence,there is much space for some argumentations to be improved.