Research On The Influence Of Entrepreneurial Social Network In Industrial Cluster On The Growth Of Entrepreneurial Enterprises

Industrial cluster as an important mode of promoting the development of regional economic and industry, its importance has been agreed by the vast number of theoretical researchers and practitioners, but some parts of industrial clusters also emerged the recession situation after short-term prosperity, scholars attributed it to the difference of the entrepreneurial activity in various areas. In particular, the competitive environment faced by SME has become more complex under the background of economic globalization, in order to overcome the lack of its own resources and ability, the venture enterprise has to seek the professional division of labor and cooperation way of complementary resources through optimizing their resource allocation by efficient channels, and then obtaining the core competitive advantage and the growth of enterprises, but the efficient channel must rely on their own established social relations network. As the enterprises’entrepreneurial activity itself has been inserted into the social network, so their behavior and entrepreneurial activities will be affected by the social network structure, therefore, the entrepreneurial research based on social network has attracted wide attention of scholars. And many scholars’research suggest that enterprise social network has very important influence on their behavior and performance, especially on the creation and aggregation of resource, the change of cooperation trust relationship among enterprises, as well as the Organizational learning.However, the existing research about the dynamic evolution of entrepreneurial social network is not enough, and didn’t study the impact of the change of the entrepreneurial social network structure on its growth. In addition, the current study has investigated the relationships between entrepreneurial social network and enterprise performance, but there is no in-depth analysis of what influence mechanism is about entrepreneurial social network on enterprise growth. Therefore, this paper attempts to study the formation mechanism of entrepreneurial social network and its dynamic evolution in the process of the growth of entrepreneurial enterprises based on the context of industrial clusters, and study the mechanism of entrepreneurial social network on the growth process of venture enterprises, including resource aggregation and creation, cluster organization learning, trust relationship, and the impact of these mechanisms on the growth of venture enterprises. Therefore, the research content of this thesis includes the following aspects: (1) The drive factors of establishing the cluster entrepreneurial social network was analyzed based on the perspective of social network theory, and put forward the model of cluster entrepreneurial social network structure, and analyzed the actors and its link mode in structural model. And then analyzed the evolution motivation and evolution process of clusters entrepreneurial social network. Finally, we analyzed the role of cluster entrepreneurial social network on the growing process of entrepreneurial enterprises from the aspects of resource aggregation and creation, organization learning efficiency and trust relationship.(2)We analyzed the main forms of resources in the cluster entrepreneurial social network, and analyzed the effect of entrepreneurial social network on resource aggregation and creation, mainly including three aspects:the first is the effect of behavior subject in the entrepreneurial; social network on resource aggregation, and creation, the second is the influence of entrepreneurial social network structure on resource aggregation and creation from the three aspects of network density, network centrality and structural holes, the third is the influence of entrepreneurial social network structure on the using efficient of resource from three aspects of the average shortest path length of network, aggregation degree of network and degree distribution of network. Finally, we analyzed the impact of resource aggregation and creation on the development of entrepreneurial enterprises.(3) We analyzed the learning mechanism of the behavior subject in entrepreneurial social network structure, including the learning behavior of actors in the core network layer, the learning behavior between the core network layer and assisting network layer, as well as between the internal network layer and external network layer. And then we analyzed the influence of cluster entrepreneurial social network on learning efficiency, and we constructed the knowledge diffusion model based on social network, and analyzed it with simulation tools from the following three aspects:the first is the effect of cluster entrepreneurial social network structure on the innovation knowledge diffusion, the second is to analyze the cluster subject’behavioral characteristics during the process of innovation knowledge diffusion in the cluster entrepreneurial social network, the third is the social affection of cluster entrepreneurial social network on the innovation knowledge diffusion. Finally, we analyzed the effect of learning in the cluster entrepreneurial social network on the development of entrepreneurial enterprises.(4) We analyzed the production of trust and its affecting factors in the cluster entrepreneurial social network, and analyzed the dynamic of trust relationship among enterprises in the cluster entrepreneurial social network based on its evolution stage. And then we built the evolutionary model of trust relationship among enterprises in the cluster entrepreneurial social network based on three factors of degree distribution, the average shortest path length and clustering coefficient, and analyzed using the simulation method. Finally, we analyzed the effect of trust relationship among enterprises in cluster entrepreneurial social network on the development of enterprises.(5) We built the theoretical model of empirical research based on the logic chain among entrepreneurial social network, resource aggregation and creation, cluster organization learning efficiency, trust relationship and growth performance, and then we pointed out the research hypothesis about the effect of entrepreneurial social network on the growth performance, the effect of entrepreneurial social network on the intermediary variables, and the effect of intermediary variables on the growth performance. And then we described the basic structure of the questionnaire, and put forward the measurement problems about the entrepreneurial social network, growth performance, and the intermediary variables, at the same time, we described the research enterprise statistically. Finally, we made factor analysis for the entrepreneurial social network, growth performance, as well as intermediary variables by using Spass, and made a verification for the variables’ validity and reliability according to the research data, and then we analyzed the relationship among the variables of entrepreneurial social network, the mediator variables and growth performance, at the same time, we used structural equation model to verify the above hypothesis relations in order to analyze the relationship among variables.