Research On The Impact Of Value Proposition Of Business Incubator On Synergy Of Business Incubation Network

The discussion of the function and role of the incubator from the perspective of management cannot fully explain the bilateral selection relationship between the incubator and the incubatees,nor can it provide a suitable theoretical reference for the three generations of the incubator to coexist after evolution.Therefore,focusing on the incubator from the service perspective can effectively explain the social phenomenon of the three generations of incubator coexistence.In addition,due to the development of networking,the incubation mode has changed to that on the business incubation network.The incubator not only carries the incubation task for the incubatees,but also bears the responsibility for the construction of the business incubation network.Obviously,the academic scholar pays insufficient attention to this.As a interactive value network,the business incubator network has been defaulted to the effective interaction of network parties.In the process,the role played by the incubator and the interaction mechanism were not clearly answered.The discussion of inter-node coordination within the business incubation network has not received sufficient attention,and the role of characteristics of the incubatees has not been fully discussed.Based on this,this study follows he evolutionary characteristics of the incubator practice,constructs the incubator value proposition theory system from the service perspective,and empirically tests the moderating effect of the strategic orientation of the incubatees on the relation between incubator value proposition and the synergy effect of the business incubation network.This study investigates the provincial and national business incubators of China,and uses the empirical method of hierarchical multiple regression to test and obtain conclusions and innovations as follows.(1)The incubator value proposition will expand the new theoretical perspective,which will enrich the existing theory of enterprise incubation and provide a new theoretical basis for the discussion of controversial relationships in existing research.The relationship between the incubator and incubatee has been changed rapidly from the management-oriented to service-oriented,so does the incubator and incubatee screening relationship.Therefore,the discussion of the function and role of the incubator under the original management perspective can not match the evolution of the incubator,and no longer meet the needs of the actual discussion.At the same time,this study introduces the orchestration theory into the business incubator network,proposes the concept of incubator orchestration service,redefines the connotation of the incubator value proposition,perfects the incubator value proposition theory,and constructs an complete business incubator value proposition theoretical analysis framework,including incubator infrastructure supply,incubator business support(incubator training and incubator coaching),incubator networking,and incubator orchestration services(incubator knowledge mobility,incubator innovation appropriability,and incubator network stability);(2)This study focuses on the functional role of incubators in the evolution of business incubator,breaks the research constraints of the original"incubator-performance",and proposes and tests the impact of incubator value proposition on the synergy effect of business incubation networks,which effectively expanded the research content of the business incubation network.The study found that the incubator value proposition has significantly different impacts on the synergy effect of the business incubation network.The empirical results show that the incubator value proposition is an important influencing factor of the synergy effect of the business incubation network,and this relationship is very complex.In particular,incubator infrastructure supply,incubator networking,incubator knowledge mobility and incubator innovation appropriability have significant positive impact on the synergy of business incubator networks,whereas the impact of networks stability in incubator orchestration services on the synergy effect of the business incubation network is not reflected;the impact of the incubator business support on the synergy effect of the business incubation network is more complicated,and the incubator training shows the influence of the inverted U-shaped effect on the synergy effect of the enterprise incubation network,and the incubator Coaching showed a significant negative impact on the synergy effect of the business incubation network.This conclusion provides a new research breakthrough which enriches the research of business enterprise incubation network and provides a new reference for policy makers and managers in the construction and evaluation of incubators and business incubation networks.(3)This study introduces the strategic orientation of the incubatees into the function of the incubator value proposition,revealing the differential impact of the strategic orientation of the incubatees in the influencing process of incubator value proposition,which provides a new theory for explaining the debate on the efficiency of the incubator from the perspective of enterprise strategy orientation.The study breaks the research discussion constraints on"incubator-incubatees"and"incubator-incubation network".Also,this study expands the research content of the influence of a single subject(incubator or incubatees)on the business incubation network.In this study,the incubator value proposition,the strategic orientation of the incubatees and the synergistic effect of incubation network are included in one framework.Based on the integrated analysis framework of dual entity interaction(incubator and incubatee),the research conclusion also finds the moderating effect of the strategic orientation,especially the performance of different strategic orientations in the incubator,which not only enriches the research subject and research conclusions of the business incubation network,but more importantly,the conclusion of this study provides an important basis for screening,improving the incubator incubation effect and improving the incubator management service level.(4)This study divides the strategic orientation of the incubatee into entrepreneurial orientation and market orientation,reveals the differential impact of different strategic orientations in the process of incubator business support,and provides a new basis for clarifying the relevant research on the role of incubator business support.The empirical results present the complex role of the strategic orientation of the incubatee.The results illustrate that the entrepreneurial orientation and market orientation of the incubatee show positive moderating effect on the inverted U-shaped relationship between the incubator training and the synergy effect of business incubation network.The moderating effect mainly slows down the downward trend of the inverted U-shaped curve for entrepreneurial orientation,while the moderating effect which accelerates the rising and falling speed of the inverted U-shaped curve for market orientation at the same time;the entrepreneurial orientation and market orientation show positive and negative moderating effect on the negative relation between incubator coaching and the synergistic effect of business incubation network.The difference between the value proposition of the incubator and the strategic orientation of the incubatee provides an empirical basis for explaining the debate on the incubator-performance relationship.Also,the research conclusion provides a new reference for the incubator construction and business incubation network governance.