West Coast apocalyptic: A site-specific approach to genre

Key studies of apocalypse in previous years have consciously and unconsciously understood the genre in terms of its paradigmatic consistency across examples. This emphasis points out valuable similarities among a wide range of texts, but also diminishes the significance of a text's locally and historically rooted ways of depicting experience. This study reflects an effort to rebalance the meaning of apocalypse by looking at a specific locale -- the North American West Coast. I examine popular, critical, and literary representations of the West Coast to trace out the unique ways that they configure regional identities. Ultimately, I make the case for site-specific criticism, which values provisional, locally rooted terminologies and tropes for analyzing cultural problems.