Advertising Strategy Research Of Qizheng Tibetan Medicine Corporation

The advertisement is very an important bridge between the enterprise products and the customer in nowadays. More and more companies pay more attentions to the ad launch as the market competition gets gradually vigorous.Design, establish a proper advertising strategy plan and project can help the business enterprise to conquer the vary kind of difficulty continuously as the complicated market environment changed much, make the business enterprise be kept on the development of the marketing business.Advertising strategy is a measure and means to realize advertisement target. It is a decision-making project according to the business enterprise environment inside and outside, and the advertising purpose. Its main policy contains the target customer select strategy, merchandise promotion strategy, advertising practice strategy, advertising medium strategy, advertising opportunity strategy etc.This paper studies the advertising strategy of the Qizheng Tibetan medicine corporation, trying to find out a effective advertising strategy for the company, by analyze the outward eliminate inflammation and the pain reliever products and the public medias research analysis, at the same time, to give some guidance to the other domestic eliminate inflammation and pain reliever medicine business enterprise.