Because of the complexity of product design activities, a large number of domestic and international research on product design focuses on the history, significance, phenomenon, description, concept definition and design methods. The proceeds of such as knowledge, context, for education and design activities can be less than ideal level of participationInformation Processing Model of product design, intersection through the research of cognitive psychology and product design, Combines the "information processing" theory and product design the first time. The theory is based on information processing theory of cognitive psychology and product design. Information processing theory that human mental activity is similar to the computer operation process, the human mind like a computer program. This functionalist analogy makes the further study of thought and cognition possible. Design itself is a kind of information processing. so the theory with these two frameworks to describe the design process is reasonable.In the interdisciplinary understanding of cognitive psychology, product design theory, the paper choose the "information processing" theory to complete the activities on the interpretation of design thinking. Thinking through the product design information thinking flow, the paper has been basically completed the thinking processes of Information Processing Model of product design and research nodes. Finally, the information processing model guides one product design in the behavior of an actual design, end up with a specific product design. Verification of the information processing model of product design practice can be applied and theoretical significance.
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